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Pedro Vidal-Aragón -- "It is necessary to invest in management".

Pedro Vidal-Aragón, founding partner of Quercus Ventures, details in this new PROA video how Quercus Ventures can help Spanish SMEs and what is its differential value. He also explains why it is necessary to invest in management and, finally, gives his recommendations for Spanish SMEs to face these times of great uncertainty.

Do you grow or are you entertained?

One of the biggest problems in the market for management skills training and coaching services is that we easily confuse entertainment with growth. Not only clients, but even the trainers themselves confuse the art of growing as a person and as a leader with the sheer fun of playing the game.

It all makes sense with the fourth brain

"People need a purpose that has meaning: that is our reason for living." Warren G. Bennis No one has ever regretted stopping to think before making an expenditure, no matter how large or small. Knowing that you have done something (or not done something) after...

The Challenges of the Asset Management Industry in a More Complex Scenario in the Markets and for Businesses

The recent event focused on the asset management industry, organised by the Association for Progress and Management (APD) and Inverco, brought out interesting conclusions about the health of the sector, the concerns that affect the industry, and the challenges it has to face. With an attendance of over 650 people,...

Reputation is Built From Within

We have heard over and over again that the best protection against a PR crisis is to have a great reputation and a tightly knit network of support. Those of us who dedicate ourselves to the wonderful world of corporate communication know that getting those two things right requires plenty of...

Antonio García Villanueva -- Corporate communication trends for the new era

If there is one thing we can learn from this annus horribilis, it is the importance of being prepared for any situation, both for the expected and the unexpected. In the field of corporate and business communication, we have also had to learn from this unprecedented year, where the focus has been on...

Only a small group of companies are harnessing the potential of AI.

A new study by Boston Consulting Group and MIT Sloan Management Review reveals growing concern among executives about the risks of AI. It also highlights the five organisational behaviours that companies that are successfully harnessing the value of AI have in common. After several decades of progress,...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.