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ABC reports on the Proa Communication Observatory

The national daily newspaper ABC, has published a review on the Proa Communication Observatoryheld last Thursday, with the speaker being Carlos Espinosa de los Monteros, Government High Commissioner for Brand Spainwho gave the talk Spain today: how they see us, how we see ourselves'.

Artificial intelligence, key among the 50 most innovative companies

For innovative companies, the current landscape continues to be marked by the growing importance of digital technology. Specifically, a new BCG report, The Most Innovative Companies 2019: The Rise of AI, Platforms, and Ecosystems, reveals that companies that excel in innovation are increasingly deploying digital technology in their...

Venezuela in eight days

The conflict in Venezuela will not be solved in eight days, although Pedro Sánchez has asked for this deadline to call elections, leading the weak common position of the European Union, which also demands a choice between a legitimate electoral process or European recognition of Guaidó. But the conflict...

Warren Films, Producers of Ben Kendall, Produces McCann's AMPE Golden Award-Winning Campaign for the Directorate General of Traffic

Proa Communicación's Creative Director Ben Kendall has been awarded with the AMPE's (Spain Advertising Media Association) Grand Golden Award in Multimedia for the campaign "Vivo o Muerto" (Alive or Dead), created by the agency McCann for the DGT (General Directorate of Traffic).The category encompasses more than three media granted by...

Communication and creative strategy

Alfonso Villar, Creative Director of the agency PROA Comunicación, explains why creativity is so important and how a creative concept is developed in the field of corporate communication.

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José Barros -- Why the US has just tightened its China policy

The US administration has taken a qualitative leap in the toughness of its relationship with China. On 29 May it directly accused China of the .......

Condé Nast chooses PROA Comunicación to develop its communication strategy in Spain

Condé Nast Publications, one of the most important multimedia publishing groups in the world, has chosen PROA Comunicación to develop its communication strategy in Spain. Present in 29 countries on five continents, Condé Nast has the most prestigious titles in Spain: Vogue, Glamour, GQ, CN Traveler, AD and Vanity Fair ....

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