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  • Blog
  • 1 January 2020
  • 1 min. reading time

Artificial intelligence, the big revolution for business

All the technology experts agree that the artificial intelligence is going to be the great lever of business transformation in the coming years. However, they also point out that in the Spanish case, although companies are aware of the value of this revolution, they are still quite cautious about incorporating this technology within their organisations, remaining on most occasions in pilot tests or experimental projects.

In an article published in the business daily Expansión, the partner in charge of BCG Gamma in Iberia, Llorenç Mitjavilaexplains that there is a virtuous circle for the development of artificial intelligence in Spain. "Access to talent, the consolidation of Spain as a technology and innovation hub and an eminently positive media coverage contribute to a widespread enthusiasm for artificial intelligence.

He also points out that not only are many large Spanish companies investing in AI solutions, but there is also an ecosystem of start-ups based on these technologies that are attracting significant investment.

Access the full article (in pdf)

New year, new password?

The beginning of the year is a good time to change the passwords on devices and applications for which we want to maintain a high level of security, or in any case to avoid using the same passwords, as always, as a precaution. There are various methods that can be used to attack...

  • Blog
  • 2 min. reading time

An alarming situation

Indeed, the situation was alarming when the alarm state was established. And then? Now it is chaotic and absolutely uncoordinated, the General Council of Nurses has said, because of the incessant contagion by coronavirus without protective measures. For its part, the General Council of Doctors will appear as an accusation...

  • Blog
  • 2 min. reading time

Artificial and red meat

We are being manipulated by companies interested in denigrating a product in order to sell theirs. It's happening with milk, to sell the so-called vegetable milks, and with meat. Eating meat is providing our health with protein, with most of the nutrients that are essential for our body to function,...

  • Blog
  • 1 min. reading time

José Antonio R. Piedrabuena -- Interview with Dr. Vela Navarrete

Dr. José Antonio Rodríguez Piedrabuena interviews Dr. Vela Navarrete, the first professor of urology at the Autonomous University of Madrid, about research in this field and the advances that may exist. This VIDEO may be reproduced as long as PROA is mentioned as the original source.

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  • Blog
  • 1 min. reading time

Private Banking: Models for Growth in a Complex Environment

Recent estimates published by DBK consultants on the Spanish private banking market confirm that it is still a very appealing niche for operators in this sector. According to their latest report, at the end of 2019, the total volume of the market will reach 480,000 million euros, and there will...

  • Blog
  • 3 min. reading time

The AIG - All Blacks Rugby sponsorship: the X-ray of a success story

It was recently announced that the sponsorship of AIG, a world leader in insurance, with the All Blacks, the most famous and iconic team in the world of Rugby, would not be renewed. It was a news that has caused a great impact as it is one of the most important...

  • Blog
  • 5 min. reading time

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