Brands and Customer Experience

Román Merino, Managing Partner of REINFORCE ADVISORS GROUP, a firm with recognised experience in people and HR management, analyses what kind of crisis we are in and at what stage we are in. He also reflects on how the current lack of certainty affects the present and the future of companies. ....

37% of non-office employees could leave their jobs in the next 6 months if organisational leaders do not act quickly to remedy this, according to a recent study by the Boston Consulting Group (BCG). These employees are workers in construction, manufacturing,...

The PROA Observatory celebrates a new edition with a roundtable dedicated to the field of defence, diplomacy and geostrategy. On 29 June, the headquarters of PROA Comunicación will host relevant experts in an exclusive event, organised by the Spanish Atlantic Association (AAE), under the auspices of the...

France is one of the countries which, for centuries, has often had intellectuals and organisations that have set standards. Its geopolitical position, its academic institutions, its media, its sense of excellence are some of the aspects that explain why it is a reference outside its borders. A Latin country...

In its second analysis of the transformation of the banking business brought about by COVID-19, Boston Consulting Group (BCG) focuses on the impact on business profitability at a number of banks in the US and Europe, and the customer's view of the new relationship dynamics with...

The start of the year is a good time to change our passwords in the devices and applications on which we want to maintain a high level of security, or in any case prevent them from being the same, as always, as a mere precaution. There are several methods with...