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Dolors Marco presents the Health, Pharma and Medical Technology Area of PROA

 

 

The health sector requires highly specialised professionals, not only in terms of healthcare, but in all areas of its management. And communication is no exception. For this reason, the PROA's Health, Pharma and Medical Technology Area brings together professionals with more than 30 years of experience and a wealth of expertise in all types of operations.

Dolors MarcoThe director of the area, opens the doors of PROA in this videoThe attention to detail and permanent contact with the customer are essential to meet all their needs and expectations. "We have experienced first-hand the main operations in the healthcare marketWe communicated mergers and acquisitions, created the first reputation department in a Spanish hospital, and managed all kinds of crises, even a global pandemic," he explains.

All of this, to offer services ranging from market positioning strategy to the management of a reputational crisisWe also provide scientific and corporate communication and the preparation of annual reports. Projects that adapt to the business plans of the companies, and which have the agility of response, the backing of the corporate team of PROA and the accompaniment of its Litigation area.

Julia Montoro, director of PROA, participates in the II Women's Leadership Forum of El Economista

Julia Montoro, director of PROA Comunicación, participated as one of the speakers at the II Women's Leadership Forum organised by the newspaper El Economista. In her speech she pointed out that "the inclusion of women and the management of diversity are the Achilles heel of Spanish business culture. It is...

Proa Comunicación, chosen by Grupo Marqués del Atrio to develop its communications strategy in Spain

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Ricardo Cuevas García -- Family brand: it's personal, it's trust and it's business.

Our account director Ricardo Cuevas García has published in Dircomfidencial an article on the peculiarities of family businesses and discusses what aspects they should consider in their communication strategies. "The transmission of values by the owner tends to be much more authentic because they tend to do it from the heart [...] but this is not the only way of...

Nicolás Correa Group chooses PROA to manage its communication strategy

Grupo Nicolás Correa, a leading Spanish company in milling solutions at European level and one of the most important worldwide, has placed its trust in PROA for the development and execution of its corporate communication strategy. Listed since 1989 and with a presence in more than 20 countries, PROA has...

HANDS 2012 Charity Auction to bring Drops of Life to Africa

HANDS 2012, Next Tuesday, November 20th, at 19.30h in the evening, VITRA's headquarters in Madrid will bring together artists, designers and prestigious firms in a charity auction to raise funds for development projects in Africa The HANDS Charity Auction is one of the most important charity auctions in the world....

-- PROA incorporates Dolors Marco to head the new Health, Pharma and Medical Technology area.

PROA Comunicación, a consultancy firm specialising in building and managing the reputation of companies and their executives, has hired Dolors Marco to head the new Health, Pharma and Medical Technology area, a unit that was created as part of the consultancy firm's expansion and consolidation project. This incorporation has resulted in...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.