News

Valvanuz Serna Ruiz -- Corporate Reputation, an Imperative in the Age of Transparency

Our managing partner Valvanuz Serna Ruiz addresses in Executives and Companies the relevance of corporate reputation and why it serves as an essential shield in times of crisis. Moreover, it is also a factor in attracting talent, in a context in which there are around 250,000 unfilled vacancies in Spain.

Corporate Reputation, an imperative in the Age of Transparency

-- Solintal Proa Sailing Team, bronze in the Spanish J80 Championship, which makes them winners of the J80 National Circuit 2022.

The Solintal Sailing Team, sponsored by PROA, finished third in the Spanish J80 Championship - Gestilar Trophy, held in Galicia with almost 40 sailboats competing. The Cantabrian team climbed to third place on the podium behind Juan Carlos Ameneiro's Alboroto, which finished third in the...

-- Myriam Gómez, appointed PROA's Financial Communications Manager

PROA reinforces its team with the incorporation of Myriam Gómez as Director of Financial Communication of the firm. With a degree in Economics and Business Administration from CUNEF, Myriam is an expert in corporate communication and reputation and has more than 20 years of professional experience in positions of responsibility in the financial...

PROA Comunicación brings together the new Dircom Board to analyse the role of the Dircom in an environment of uncertainty.

PROA Comunicación has organised a new edition of its Current Affairs Dialogues with the participation of Joaquín Mouriz (BNP Paribas Personal Finance), Fernando Geijo (Prosegur) and Patricia Peiró (Takeda), which addressed the strategic role of corporate communication in a context marked by uncertainty, the need for...

Círculo de Orellana and PROA Comunicación join forces for women's leadership

The association Círculo de Orellana and PROA Comunicación have signed a collaboration agreement with the aim of contributing to the promotion and visibility of female talent. In the framework of Women's Day, both entities have formalised the agreement with which PROA becomes the communication consultancy firm of the...

Fede Segarra: "Communication must add value to the bottom line".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, has held a new edition of its current affairs dialogues with the participation of Fede Segarra, director of communication at Damm, Spain's leading brewery group with a presence in more than 100 countries....

--PROA incorporates Pablo Gasull as a consultant

PROA maintains its course and expands its team with the incorporation of Pablo Gasull as a consultant. The aim of the consultancy firm is to continue with its growth strategy and create a team with a multidisciplinary approach. Gasull began his professional career collaborating with Audacity Partners in various marketing strategies for...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.