News

David J. Anderson School of Management entrusts Proa Comunicación with the development of its communication strategy in Spain.

The David J. Anderson School of Managementwith headquarters in Seattle (United States), has entrusted Proa Comunicación to develop its communication strategy in Spain and position itself as a reference school in the field of organisational improvement and leadership development.

David J. Anderson is a training school that primarily helps managers and decision makers in organisations to make better decisions. Its studies focus on learning the so-called Kanban method, which includes a series of high-level professional development classes to train attendees to develop customised solutions that are focused on leveraging opportunities, work effectiveness or risk reduction. This results in organisations better able to achieve greater business agility and customer satisfaction.

The school offers a wide range of courses in management and leadership development with expertise in strategic planning, marketing, product management, service design, market research, leadership, service delivery, risk management and coaching, among others. The target audience ranges from departmental managers to board-level directors.

David J. Anderson School of Management has decided to open up a market in Europe and has chosen Bilbao as its headquarters.

Lucía Casanueva -- "We women have to learn to manage our emotions, because when we do, we are unstoppable.

Lucía Casanueva, founding partner of PROA Comunicación, has given the presentation of the sixth edition of STEM TALENT GIRL, a project that seeks to awaken scientific and technological vocations among young women. The conference was aimed at high school students, within the framework of the educational and social entrepreneurship programme...

Audrey Pascual, national champion in adapted skiing, silver at the Europa Cup --

The national champion of adapted skiing Audrey Pascual won silver in the Europa-Cup held this past weekend 27th and 28th November in Resterhöhe (Austria). This is the first of the international events that she will be able to face thanks to the sponsorship offered by Almar Consulting, a consulting...

Ricardo Cuevas García -- SORA: Limited AI, unlimited humans

Our account director Ricardo Cuevas García has written in PRECISA/MENTE the newsletter of the Master in Political and Corporate Communication MCP_UNAV about SORA and the latest developments in Generative AI. Despite its risks, communication managers and professionals should embrace its adoption with logic and respect.

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Proa Comunicación will participate in the organisation of the Snowshoeing World Cup 2018

Proa Comunicación will collaborate as a partner in the communication of the next World Snowshoeing Championships, which will take place for the first time in Spain between 2 and 4 March. The Fuente Dé cable car, located in the Liébana region within the National Park of Liébana, will be...

Ben Kendall's production company Warren Films produces McCann's Grand Gold Ampe campaign for DGT.

The production company of Ben Kendall, creative director of Proa Comunicación, has produced the campaign "Dead or Alive", created by the McCann agency for the Dirección General de Tráfico, which has been awarded the Gran AMPE de Oro in Multimedia, a category that includes more than three media awarded by the Asociación de Medios...

Proa Comunicación collaborates in a charity dinner for the Emalaikat Foundation

Next Wednesday 22nd March, Proa Comunicación will participate in the charity dinner 'Drops for Life', an initiative of the Emalaikat Foundation to raise awareness of the importance of World Water Day through actions and events to raise funds to drill wells in Africa. Drops for Life...

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