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Dr. José Antonio Rodríguez Piedrabuena -- Interview with Rodrigo Julián Fuentes, forestry engineer

The Dr. Rodríguez Piedrabuena interview with Rodrigo Julián Fuentes, forestry engineer and manager of Fomecamto learn about the problems caused by fires. Through an analysis of their causes, Fuentes explains the consequences of their origin, what preventive measures should be taken to keep forests undamaged and how the recovery of lost flora and fauna should be carried out. 

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Confine viruses, not people

This sentence makes sense, as does the reflection that in historical epidemics the sick were confined, not the healthy. I am surprised how little radical feminism has publicised the success of the excellent political leaders who have managed to dominate the COVID-19 in their countries with some...

Let's Talk About Politics

All living creatures, and even some viruses, live, like us humans, in groups. We are able to refer to you by your individual identity and we can think. But we all have experiences that according to the group in which we exist, aspects, resources, qualities and even defects that are...

How businesses can be competitive in the 2020s

A simple and well-known business strategy framework is to determine where to play (which sector or market to serve) and how to win (what is needed to get the best results in that area). However, the "how" is much more important than the "where": the reward for being among the...

Digital Media, the New "Drug" for Children

Manfred Spitzer, German professor, director of the Department of Psychiatry at the University Hospital of Ulm and the Center for Transfer of Neurosciences and Learning, argues that digital media (computers, tablets and smartphones) "do not increase academic learning capacity, but rather the opposite". In his opinion, they can have a...

Luis J. García-Torremocha -- "Communication is key in a company".

Luis J. García-Torremocha, CEO of Movilex Recycling Group, has participated in a new PROA video. In relation to the importance he gives to communication and reputation management in his company, he has highlighted the role it plays, assuring that it is a key element. In addition, he has...

Technology dominates the intangible market

The top seven companies with the largest intangible value in the world belong to the technology sector. They are Amazon, Microsoft, Apple, Alphabet (Google), Alibaba, Facebook and Tencent. This is discussed by the Global Intangible Finance Tracker (GIFT) 2018, which was presented this Tuesday by Corporate Excellence and attended by...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.