Pablo de Villota - Lessons from Formula 1 for Super League: the risks of believing you are the strongest

  Last week one of Spain's great crisis communication experts died in Pamplona. Enrique Alcat has gone too soon. He was only 51 years old. I still remember how I helped him plan his trip to Santander in August last year. He wanted to prepare it carefully because...

Dr. José Antonio Rodríguez Piedrabuena, specialist in psychiatry and psychoanalysis, analyzes, in depth, the scientific foundations of the Mediterranean diet and physical exercise. "We are inundated with headlines about health, especially about what we should eat". An infinite variety of diets appear in the form of books and headlines. In...

There are four basic "1 hour cash advance no fax" principles that should define any crisis communication strategy: anticipation, agility, quality of information and truthfulness. Anticipation requires planning and implies the prior existence in the company of a communication plan and a crisis manual.....

Lucía Casanueva, founding partner at Proa Comunicación, delivered one of the Woman Forward Awards to Theresa Zabell, who was recognized for "Corporate Governance and Gender Diversity." The event, held this Monday at the Italian Embassy, was organised by the Woman Forward Foundation, an institution that works to help create value...

I would call him Mister Comapu And no, I am not going to talk about any animal or endangered species. I am talking about what could be a new concept in the field of communication. And let me first clarify that I understand communication in a broad sense. Very broad. And secondly...

Alfonso Villar, Creative Director of the agency PROA Comunicación, explains why creativity is so important and how a creative concept is developed in the field of corporate communication.