News

Grand Reception of Proa Comunicación's first 10-year Anniversary Observatory

The first observatory of the year celebrated the tenth anniversary of Proa Comunicación, presenting the Secretary-General of the Vox political party, Javier Ortega Smithas keynote speaker. The recent observatory has been remarkably well received by the public. Almost a hundred attendees gathered at the Genoa Financial Club in Madrid to listen to Ortega Smith, delivered a speech entitled "Defending Spain in the Courts" and in which he elaborated on some of the proposals his party has on various issues.

Javier Ortega is a lawyer by education, having graduated in Law from the University of Alcalá with complementary studies at ICADE's Faculty of Law. He was the head of legal affairs of the Foundation for the Defense of the Spanish Nation (DENAES) and is also a former soldier, having served in the Special Operations Corps of the Spanish Army (COES).

Apart from being a mountaineer, he is also a diver, a swimmer and a karateka, the latter recently used to describe his position as "the kingmaker" in the Andalusian Parliament in efforts to expel Susana Díaz, due to the newly acquired leverage Vox gained from the last regional elections.

But undoubtedly Ortega now spends most of his time fulfilling his duties as the Secretary General of Vox, also leading the popular lawsuit against the coup leaders of Catalonia in the Spanish Supreme Court.

The Proa Observatories are discussion forums complemented by the participation of prominent executives, politicians and professionals. They were enacted with the purpose of becoming a laboratory of ideas, where genuine dialogue is fostered to debate current business issues as well as discuss corporate reputation, branding and public relations as important elements for businesses to improve and succeed.

Among the distinguished guests who have participated in these forums are economist Manuel Conthe, President of Red Eléctrica Spain Jordi Sevilla, former Minister of Education, Culture and Sport José Ignacio Wert, writers Pablo D'Ors and Pilar Urbano, Director of External Communication at Deloitte Antonio Belmonte, Director of Communication and Institutional Relations at El Corte Inglés José Luis González-Besada, the High Comissioner for the Spanish Brand Carlos Espinosa de los Monteros, Director General of the OJD Manuel Sala and IESE Professor Yago de la Cierva.

 

[su_custom_gallery source="media: 10284,10283,10274,10273,10272,10282,10281,10271,10270,10280,10269,10278,10277,10276,10275″ limit="16″ link="image" width="190″ height="140″ title="never"]

Pablo de Villota, director of Sports & Entertainment at Proa Comunicación, participates in an article in Expansión

Pablo de Villota, Director of Sports & Entertainment at Proa Comunicación, participates in a report in the newspaper Expansión on the landing of British American Tobacco (BAT) in McLaren, joining other tobacco companies. De Villota values the operation, assuring that with it BAT "once again has a great showcase for...

Are you fascinated by the leadership of Game of Thrones?

Tell me no more. As a woman, as a coach, and as a lifelong student of leadership, I am baffled by this collective fascination with such a violent series. Beyond the enormous investment in historical sets, elaborate aesthetics, original plots and - let's not be innocent - intensive and extensive sexual content, its...

Communicating real estate investment is strengthening its growth.

Despite the uncertainties, the Spanish economy continues to enjoy good health. The strength of consumption, the increase in household wealth, household deleveraging, the reduction in unemployment, the rise in wages, the reduction in public debt, and the strength of exports, are all underpinning...

Business communication post-COVID-19

We are living in a scenario of total crisis in the health, economic and social spheres. Faced with an unprecedented situation, there is no script that allows us to know which decisions are the right ones at any given moment. In this context, the interventions of the Minister of Labour are a nonsense for the employers, who have to...

Proa Comunicación, Madrid SnowZone and RFEDI, organize the II National Snow Sports Awards

Proa Comunicación, in collaboration with Madrid SnowZone and RFEDI-Spainsnow, organized the II National Snow Sports Awards, held last Friday November, 16th in the only indoor snow track in Spain. This gala served, for the second consecutive year, to pay tribute to the sector and its members: runners of today and...

Lucía Casanueva -- "Communication is becoming increasingly complex and needs to be left to professionals".

The managing partner of PROA Comunicación, Lucía Casanueva, answers in this interview in Influencers about the new challenges of communication, which must always be managed by professionals. Lucía Casanueva, managing partner of PROA Comunicación, is one of the most experienced voices in Spain in the field of auditing...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.