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How to manage reputational scandals

Alberto AndreuAssociate Professor at the School of Economics and Business Studies of the University of Navarra, clarifies what are reputational scandals, what causes them and how they can be managed.

"Companies have to work more organised by projects than by functions. Reputational risk occurs when there is an element within an organisation that does not have a clear manager," he said.

Crisis Management, a Debate in Proa Comuncación's Next Observatory

On March 11, 2004, Spain suffered its most savage attack in its history. Terrorists chose Madrid to make an example out of for their political gain, and the Madrid Emergency Center 112 was responsible for managing the crisis. On November 8, Proa Communication's next Observatory 'Public Emergencies: Prevention and Planning...

Public affairs: without trust there will never be influence

Public Affairs management has become an indispensable part of every organisation's strategy. In an increasingly complex context, characterised by multiple uncertainties, dizzying exponential changes and permanent disruptions caused by technological change, organisations, whatever their vision and mission, are faced with the challenge of...

Spanish media are still not transparent

Spanish media groups are still not aware of the risks that currently affect their credibility and editorial independence. This is the main conclusion of the report "Primera Plana: Informe de transparencia y buen gobierno sobre la credibilidad e independencia de los grupos de comunicación", prepared by the Fundación Compromiso...

Proa Comunicación, Madrid SnowZone and RFEDI, organize the II National Snow Sports Awards

Proa Comunicación, in collaboration with Madrid SnowZone and RFEDI-Spainsnow, organized the II National Snow Sports Awards, held last Friday November, 16th in the only indoor snow track in Spain. This gala served, for the second consecutive year, to pay tribute to the sector and its members: runners of today and...

Dircomfidential -- Foresight, truthfulness and prudent presentation are among the keys to communication in a criminal case.

The specialised digital media Dircomfidencial has published the reflections of Mercedes Asorey, Director of Litigation Communication at PROA, on the so-called 'newscast penalty' in media trials. For Mercedes Asorey, "proceedings tend to drag on for a long time and this period is a determining factor for the reputation of the person under investigation,...

Proa Comunicación organises the first FaqFraud meeting at the ISDE headquarters

FaqFraud, a non-profit initiative that constitutes a line of help to stop fraud in the ecosystem of digital advertising, held on Thursday, April 26, the I FaqFraud Meeting in the new headquarters in Madrid of ISDE Law Business School. The event, organized by Proa Comunicación, featured four presentations and a presentation on the...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.