News

‘Raise your eyes’

I confess that I was moved when I heard the anthem. Look up on the occasion of Leo XIV's apostolic journey scheduled for 6-12 June. Less than a month to go. This song is inspired by a quotation from the Gospel of John (Jn 4,35) and is presented as an invitation to hope, faith and unity in a context marked by uncertainty and discouragement.

Among the various events will be a mass in the Plaza de Cibeles, as well as celebrations in the Sagrada Familia in Barcelona and in the Canary Islands. I encourage you to invest four minutes in listening to Look up, which aspires to become the theme music to accompany all the Pope's meetings. The central message of the journey is reinforced: to look beyond everyday difficulties and rediscover faith, community and hope.

Read the full article here:

Source: 20minutos

Lucía Casanueva -- Humanising society has business impact

In an article published in CORRESPONSABLES, PROA managing partner Lucía Casanueva reflects on women's leadership and professional equality. A year ago CORRESPONSABLES published an interview with Nuria Chinchilla, professor at IESE and expert in leadership and women, in which she said: "The market is...

Degussa

Leadership and corporate positioning

MAKING GOLD INVESTMENT A MATTER OF CONFIDENCE...

The founding partner of PROA Comunicación, Lucía Casanueva, participates in the IV Forum on "The future of biotechnology, media and public opinion".

On 4th December, Lucía Casanueva, founding partner of Proa Comunicación participated in the fourth edition of the forum "The future of biotechnology, media and public opinion" which took place in Áliter. In her speech, Lucía Casanueva explained the growing importance of communication in the biotechnology...

CNMV appoints Antonio Belmonte as new director of communications

The CNMV has decided to appoint Antonio Belmonte Atienza as the new Director of Communications of the supervisory body. With his appointment, the CNMV aims to strengthen its communication policy and ensure the objective of providing the widest possible dissemination of information of public interest. Antonio Belmonte holds a degree in...

Barbara Yuste-- Why all social networks want us to watch stories

The "story" format popularised by platforms such as Instagram, although Snapchat did it previously, has been transferred to other networks such as Twitter and LinkedIn. Our Digital Area Manager, Bárbara Yuste, analyses why all social networks are opting for ephemeral content in an article published in Verne.....

"The story of the last six years in Spain is almost a thriller", conversation with José Antonio Zarzalejos

The story of the last six years in Spain is almost a thriller", "the King Emeritus has betrayed his son", "(Juan Carlos I) will not return to Spain until the Public Prosecutor's Office clarifies his situation", "I do believe that Leonor is going to reign", "Pedro Sánchez has supported the King...".

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.

‘Raise your eyes’

More conversations, more ideas, more PROA. Follow us on our networks.

Receive ideas with criteria

More conversations, more ideas, more PROA.
Follow us on our networks.