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José Antonio R. Piedrabuena -- Interview with Dr. Vela Navarrete

The Dr. José Antonio Rodríguez Piedrabuena interview with Dr. Vela Navarrete, first professor of urology at the Universidad Autónoma de Madrid , on research in this area and the progress that may be made.

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Communication in fund management companies

The strength of the asset management industry, and the large number of operators in the Spanish market, reinforces the role of financial communication as a positioning and support tool for this business. At Proa Comunicación we offer an efficient and specialised model that optimises the client's investment,...

Coronavirus, a volatility factor for a market with many opportunities and some risks for the investor

The experts at Trea Asset Management, an independent asset manager specialising in management mandates for financial institutions, recently explained at a conference in Madrid their view of the economy, and the recommended positioning for investors, with a particular focus on Spanish and European equities. Coronavirus: a brake on production The...

Formula 1 and its communication shortcomings

In these convulsive moments that we are having to live with the closure of stadiums, circuits, pavilions, the postponement or direct cancellation of major sporting events such as the MotoGP and F1 World Cup races, or the postponement or possible cancellation of sports leagues, the European Cup or even the...

Now more than ever, the SME needs a contingency plan

"We're living this like a movie, a scary movie." This was the beginning of one of the many announcements that have flooded the net these days and which so well reflects the uncertainty that many entrepreneurs are experiencing. And perhaps it is for this very reason, because of the fear...

José Antonio Rodríguez Piedrabuena -- Why does the brain refuse to change?

Our brains are not looking for the truth, but for everything to be coherent is what is true for them. And they become entrenched there. Once we are militating for something coherent, all the potential of our mind starts to mobilise and it will defend that coherence as the truth. It will no longer be necessary to continue expending energy,...

José Antonio R. Piedrabuena -- Coping with the stressful effects of the pandemic

It is common to spend a lot of money on anti-ageing treatments, but the truth is that the only scientifically proven treatment is exercise. I have seen some people after six months and found them aged due to lack of exercise. Exercise has many beneficial effects on the health of the brain,...

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