Proa Comunicación participates in the first meeting of the Alumni Club Corporate Excellence Academy
On 5 October, the First Meeting of the Corporate Excellence Academy Alumni Club was held, which was the presentation of the Alumni Club, made up of students of the professional courses taught by the Corporate Excellence Academy. The event was attended by Lucía Casanueva, Managing Partner of Proa Comunicación.
Collaboration agreement between the Luca de Tena Foundation and Proa Comunicación
The Luca de Tena Foundation and Proa Comunicación have signed an agreement whereby the agency will support the former in its communication strategy. The agreement was sealed by José María Suárez de Lezo, director of the Foundation's Journalism Laboratory, and Lucía Casanueva and Valvanuz Serna, managing partners of Proa Comunicación. The [...]
Proa Comunicación attends the Think Tank organised by BNY Mellon
Proa Comunicación has participated in the Think Tank organised by BNY Mellon in association with Funds People magazine, specialised in investment funds and private banking. This debate took place at the offices of BNY Mellon (Calle José Abascal, 45), and was attended by Lucía Casanueva, managing partner of Proa, who was one of the speakers.
Proa Comunicación brings together more than 40 journalists thanks to the '5 Galician women in Madrid'.
Turismo de Galicia presented yesterday the wine promotion campaign 5 Gallegas in Madrid, achieving a successful participation thanks to the more than 40 accredited media in an event in which Proa Comunicación collaborated in its organization. The five Designations of Origin of Galician wine, Ribeiro, Valdeorras, Rías Baixas, Monterrei and Ribeira [...]
Proa Comunicación takes part in the VII edition of the Evoluciona programme
Proa Comunicación participated on Friday 8th September in the first workshop of the seventh edition of the programme 'Evoluciona, high female performance in healthy and efficient work environments' organised by FEDEPE and held at the headquarters of Mahou-San Miguel. The training workshop, financed by the Ministry of Health, Social Services and Equality, and given by [...]
AIG chooses Proa Comunicación to develop its communication strategy
AIG has selected Proa Comunicación to develop its communications strategy in Spain. AIG Europe Limited, Sucursal España, is a member company of AIG, one of the world's leading insurance and financial services companies, serving millions of commercial, institutional and individual clients in more than 80 countries and jurisdictions.
Indosuez Wealth Management entrusts Proa Comunicación with its communications strategy in Spain
Indosuez Wealth Management, Crédit Agricole's global wealth management brand, has chosen Proa Comunicación to develop its communication plan in Spain, following its strategy of expanding visibility and commercial content.
Turismo de Galicia chooses Proa Comunicación to promote Galician designations of origin
The Tourism Office of the Xunta de Galicia has selected Proa Comunicación to develop the communication strategy for the wine promotion campaign ‘Cinco gallegas en Madrid’. This campaign of Turismo de Galicia will promote the designations of origin of Galician wines at national level: Ribeiro, Valdeorras, Rías Baixas, Monterrei and Ribeira de Galicia.
Proa Comunicación attends the presentation of the report "Global Intangible Financial Tracker 2017".
Brand Finance, in collaboration with Corporate Excellence, presented for the second time in Spain the results of the Global Intangible Financial Tracker 2017 report. The presentation took place in the Bankinter Auditorium under the title «The revolution and impact of intangibles on the value of the organisation» and included the participation of David Haigh, [...]
The Changyu World Executive Committee meets in Mendavia to present its international strategic plan.
Bodegas Hacienda y Viñedos Marqués del Atrio, whose reference partner is Changyu Pioneer Wine, brought together at its headquarters in Mendavia (Navarra) politicians, businessmen and other prominent personalities from the wine sector on the occasion of the presentation of Changyu Pioneer Wine's international strategy until 2020.
Proa Comunicación participates in the Masterclass on communication organised by the London School of Economics at the Ramón Areces Foundation.
PROA Comunicación has participated in the masterclass on communication organised by the Ramón Areces Foundation in collaboration with the London School of Economics (LSE). These academic conferences entitled “Global media and communication in the era of digital transformation” have been attended by Lucía Casanueva, managing partner of Proa, who has [...]
Proa Comunicación participates in the ACEFAM conference 'Communication and reputation in family businesses'.
Last Thursday 25th May, Lucía Casanueva and Valvanuz Serna, managing partners of Proa Comunicación, participated in a conference organised by ACEFAM, the Cantabrian Association of Family Businesses. As part of the cycle ‘Entrepreneurs talking to Experts’, the DeLuz Santander Restaurant hosted the conference ‘Communication and reputation in the family business’. Together with Proa [...]