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Proa Comunicación participates in the first meeting of the Alumni Club Corporate Excellence Academy

On 5 October last, the celebration of the First Meeting of the Corporate Excellence Academy Alumni Club, in what was the presentation of the Alumni Club, made up of the students of the professional courses given by the Corporate Excellence Academy. The event was attended by Lucía CasanuevaManaging Partner of Proa Comunicación.

The meeting, which took place at its headquarters in Madrid (C/Carranza, 25), began with a welcome address from Ángel Alloza, CEO of Corporate Excellence, e Ignacio García López, President Club Alumni CE. The first made clear the intention to create authentic advocacy The Foundation's aim was to promote a spirit of friendship among the Academy members, and to invite all attendees to feel at home in the Foundation.

Next, Teresa Honorato, Project & Education Program Manager, presented the programme, its features and advantages. Finally, Nacho Villoch, Open Innovation Senior Ecosystem Builder and Alumni member, told us about the new trends in innovation and talent that are emerging today.

Corporate Excellence - Centre for Reputation Leadership is a non-profit think tank created to promote the professionalisation and management of key intangibles such as reputation, brand, communication, intangible metrics and public affairs. It was born from the merger of the Corporate Reputation Forum (created in 2002) and the Institute for the Analysis of Intangibles (created in 2004) and has a decade of experience in the management of intangibles.

-- Óscar Veloso joins communications consultancy PROA as a director

PROA, a communications and reputation management consultancy, announces the expansion of its team with the incorporation of Óscar Veloso as account director. PROA continues to grow with senior professionals to offer a differentiated consultancy service to its clients. Óscar Veloso specialises in corporate communications and reputation management.

Proa Comunicación participates in the meeting of Fuencisla Clemares in FEDEPE

The managing partners of Proa Comunicación have participated in the FEDEPE Meetings-Colloquium Cycle. On this occasion, Fuencisla Clemares, general director for Google Spain and Portugal was presented with the FEDEPE Leadership Award for Female Directors 2017. "The beginning is the most important part of any task" said Ana Bujaldón, president of FEDEPE....

-- Octopia entrusts PROA with the communication of its entry into the Spanish market.

The international company Octopia, a marketplace solutions platform, has entrusted PROA to establish its strategic communication plan for its entry into the Spanish market. The consultancy firm will work on generating brand awareness, positioning and relevance of both the company and its CEO and executives. In order to...

Proa Comunicación organises the first FaqFraud meeting at ISDE headquarters

FaqFraud, a non-profit initiative that provides a helpline to stop fraud in the digital advertising ecosystem, held last Thursday 26th April the I FaqFraud Meeting at the new headquarters of ISDE Law Business School in Madrid. The event, organised by...

PROA Comunicación reúne a la nueva Junta de Dircom para analizar el papel del dircom en un entorno de incertidumbre

PROA Comunicación ha organizado una nueva edición de sus Diálogos de Actualidad con la participación de Joaquín Mouriz (BNP Paribas Personal Finance), Fernando Geijo (Prosegur) y Patricia Peiró (Takeda), en la que se ha abordado el papel estratégico de la comunicación corporativa en un contexto marcado por la incertidumbre, la...

-- Lucía Casanueva and Valvanuz Serna Ruiz, candidates for the Top 100 Women Leaders ranking

Lucía Casanueva and Valvanuz Serna Ruiz, managing partners of PROA, have been selected as candidates in the 9th edition of the Top 100 Women Leaders in Spain ranking, an initiative of Mujeres&Cía that seeks the most influential women in the national scene, and whose ranking will be released between March and October.

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.