Proa Comunicación collaborates with the XIV Edition of the HANDS Charity Auction

Lucía Casanueva, managing partner of PROA, writes an article for El Economista on real equality between men and women. For her, this development will boost growth and the ultimate goal must be to achieve equal opportunities based on differences and, in this way, to achieve the necessary balance...

"Crises affect all companies, not just poorly managed ones," warned Yago de la Cierva, professor of Corporate Communications and Crisis Management at IESE Business School, during his speech at the Proa Observatory, held at Degussa's headquarters. Professor De la Cierva gave a lecture on 'How to ask for forgiveness after...

The sixth edition of the "Observatorio Proa de la Comunicación" took place on Monday 19 November. On this occasion, Juan Cardona, Operations Director of Corporate Excellence-Centre for Reputation Leadership, attended the event. Cardona is a member of the State Council for Corporate Social Responsibility (CERSE) and is a member of the Advisory Board of...

Jaume Giró, president of the 'Think-Tank' Corporate Excellence, highlight in Economic News the importance of reputation in corporations. "In these years of the new century, where digital communication has burst forth and with it this jungle of information, it is often difficult to distinguish good information. In these times when...

The acceleration that has infected our lives has also reached political cycles. A month in the 21st century is much longer than a year in the 20th century, and a year is equivalent to a decade. When the motion of censure that brought Pedro Sánchez to the government of the...