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Proa Comunicación participates in the presentation ceremony of the law to support entrepreneurs

The founder and CEO of PROA Comunicación, Lucía Casanuevaparticipated in the presentation of the draft Law to Support Entrepreneurs, held on Tuesday, 11 June, in the Moncloa Palace. During the ceremony, the President of the Government, Mariano Rajoysaid that the future Support for Entrepreneurs Act gives a comprehensive response to the self-employed and SMEs, who "are called upon to play a fundamental role in the country's recovery". He also pointed out that "boosting entrepreneurship is capital for any societybecause the entrepreneur builds a complex project, from nothing or from a modest initial investment, that can revolutionise entire societies.Rajoy_Lucia

According to the President of the Government, this regulation is of vital importance, and was one of his main electoral promises during the campaign. Rajoy stressed that Spain is starting from a difficult situation and that it has a "tremendous amount" of debt; but that there are many people who "have done things well and have the right to be given credit".

In addition to representatives of the self-employed and SMEs, the Vice-President of the Government was also present at the hearing, Soraya Sáenz de SantamaríaThe Minister of Finance, Cristóbal MontoroThe Minister of Employment, Fátima Báñezand the Minister of Health, Ana Mato. In addition to the President of CEOE, Juan Roselland Cepyme, Jesus Terciadothe president of the Spanish Confederation of Young Entrepreneurs (Ceaje), Pilar Andradeand the presidents of the main self-employed associations: Sebastian Reyna (UPTA), Lorenzo Amor (ATA) and Pedro Barato (CEAJE). The creator of Tuenti also attended, Zaryn DentzelBuyVip, Gustavo Garciaand that of Zinkia, José María Castillejo.

GSS Group entrusts Proa Comunicación to reinforce its communication strategy

Grupo GSS, a leading Spanish multinational in customer services, has entrusted Proa Comunicación to reinforce its communication strategy in Spain and Latin America. Since its foundation in 1986, Grupo GSS has been working with major companies and public institutions in the Spanish and Spanish-speaking markets. Currently,...

A new reputation management model based on the expectations that really matter to stakeholders

PROA Comunicación advisor Juan Cardona presented a new corporate reputation management model at the AEMARK 2023 International Marketing Congress, held at ESIC University (Madrid). The model is the result of the work carried out by the "Intelligence & Society" Research Group at the University of...

PROA manages the communication of the exhibition 'In the light of the garden. Sorolla-Vicente'.

The exhibition 'In the light of the garden. Sorolla - Vicente' at the Esteban Vicente Museum of Contemporary Art in Segovia. An exhibition that has counted on PROA for the management of its communication and that had in this act of premiere its main event....

Pilar Urbano -- "Disinformation is the worst tyranny".

On the occasion of World Press Freedom Day, PROA welcomes the illustrious journalist Pilar Urbano (Valencia,1940), author of several books on the monarchy, such as La Reina muy de Cerca or El precio del Trono, and other political topics, such as 11-S: El secreto de la Casa Blanca,...

-- PROA launches new identity

After 10 years of existence, PROA launches a new strategic repositioning and visual identity. New logo, new website and new value proposition to the market: an effective communication model. These changes elevate the company towards quality and leadership, introducing a renewed mentality towards a customer service...

PROA, official communications consultant for the Vargas Llosa Chair and the International Foundation for Freedom

PROA, a communications and reputation management consultancy, has signed a collaboration agreement by which it becomes the official communications consultant of the Vargas Llosa Chair and the International Freedom Foundation (FIL). The agreement is based on the great interest shown by the...

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