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GSS Group entrusts Proa Comunicación to reinforce its communication strategy

The GSS Groupthe leading Spanish multinational in customer services, has entrusted Proa Comunicación with the task of reinforcing its communication strategy in Spain and Latin America.

Since its foundation in 1986, Grupo GSS has been working with major companies and public institutions in the Spanish and Spanish-speaking markets. Currently, it is present not only in Spainin the main countries of Latin America, such as Mexico, Colombia, Ecuador, Chile, Peru, Brazil and Argentina, as well as in the United States..

Grupo GSS has a management team with more than 25 years of experience in the sector and develops integrated solutions through all contact channels. One of its main commitments is to be an international leader in offering real-time customer management in a comprehensive and multichannel manner based on innovative solutions.

It also belongs to the Spanish Association of Customer Experience Companies (CEX), which brings together the most important companies in the Contact Centre and Customer Experience sector in Spain.

PROA Comunicación, setting for Espinosa de los Monteros' latest announcement: a massive deregulation report inspired by Javier Milei

PROA Comunicación has organised one of its Current Affairs Dialogues to host a presentation of Atenea, the Think Tank with which Iván Espinosa de los Monteros seeks to project ideas and attract talent from civil society to the public debate. Spain needs to recover economic dynamism and reform its institutional architecture...

Disinformation in Spain: a turning point for fostering critical thinking among young people

Spain is lagging behind in the development of media literacy initiatives, while misinformation is taking hold, threatening the ability to foster critical thinking in young people. This is a decisive moment to tackle this problem, as the in-depth analysis in this report shows....

Ricardo Cuevas García -- Family brand: it's personal, it's trust and it's business.

Our account director Ricardo Cuevas García has published in Dircomfidencial an article on the peculiarities of family businesses and discusses what aspects they should consider in their communication strategies. "The transmission of values by the owner tends to be much more authentic because they tend to do it from the heart [...] but this is not the only way of...

-- REINFORCE, an HR strategy and solutions consultancy firm, chooses PROA for its communication management.

REINFORCE ADVISORS GROUP, a firm founded in 2009 by a group of executives with recognised experience in people management, has entrusted PROA with the development of its communication strategy. The firm provides its services directly through a senior team that guarantees added-value advice and a high level of professional...

PROA Comunicación organises a new 'Diálogos de Actualidad' meeting with Emma Marín

The insurance sector is probably one of the sectors that makes the greatest efforts to communicate its activity, because it affects society as a whole, both companies and individuals. Even so, since its beginnings, it has carried with it prejudices and negative connotations against which the communication departments of the companies are fighting...

Purificación Pujol --Media access to trials

Among the essential characteristics that define the trial, i.e. presence, debate and contradiction; oral conduct; and publicity of the hearing, the latter is not the least important, but shares with the others its essential character. It is perhaps unnecessary to clarify that when using the expression...

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GSS Group entrusts Proa Comunicación to reinforce its communication strategy

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