PROAa communications and reputation management consultancy, announces the expansion of its team with the incorporation of Ricardo Cuevas as account manager. In this way, PROA continues its commitment to senior professionals to offer its clients a differentiating consultancy service.
Ricardo Cuevas specialises in corporate and B2B communications. Before joining PROA, he was a senior consultant at Hotwire, where he has spent eleven years of his professional career with clients such as Telefónica, Amazon and other important organisations. Previously, he also worked in corporate communications for the Asesores agency, as assistant to DIRCOM at Banif (former private banking subsidiary of the Santander Group) and in public affairs at Ketchum - Lenci Public Affairs (now Omnicom Public Affairs).
For Lucía Casanueva and Valvanuz Serna, managing partners of PROA, "Ricardo's experience in areas such as technology, retail and banking reinforces our commitment to provide strategic communication consultancy based on sector knowledge, efficiency and quality results".
"I am very proud to be part of this great team at PROA and I am excited to be able to bring all my experience and accumulated knowledge to help our clients achieve their goals and reach the top," says Ricardo Cuevas.
Ricardo holds a Master's Degree in Political and Corporate Communication from the University of Navarra and an Executive Master's Degree in Marketing and Sales from ESADE. He has also completed a digital business programme at Santa Clara University Leavy School of Business and a political management programme at The George Washington University. In addition, he holds a degree in journalism from CEU San Pablo University.