The most beautiful caress

Last week I had to give a talk to a group of executives from the water sector on communication and the future of journalism. Far from the audience being bored, I was positively surprised by the interest aroused by topics such as disinformation, infoxication, the use and abuse of social networks and the understanding that being well informed is a complex task that requires [...]

Brave New World

We live at a time in history when change is moving faster than our brains can process. AI is beginning to control everything: politics, the economy and our daily lives to unsuspected limits. On the basis of an algorithm, a medical treatment is decided, the [...]

Forgive me for not apologising

In Spain hardly anyone apologises any more, but everyone does. Politicians, businessmen, celebrities... and even those who still don't quite know what they are supposed to apologise for. They appear to clarify, contextualise, explain, regret... and, if necessary, to say that they could have made a mistake, that conditional that used to [...]