"Spain leads in reputation management, measurement and know-how".

The President of Red Eléctrica de España and former Minister of Public Administration, Jordi Sevilla, reviewed the 'Current State of Spain' at the Proa Comunicación Observatory held on Tuesday, February 5 at the Deusto Business School. "In Spain, the idea of public interest has been lost," he lamented. This concern...

Not a day goes by when we open the online version of any newspaper without encountering a reputational crisis: a company, a public institution, a cultural organisation or an NGO accused of illegitimate behaviour. Some of the problems they face are technical in nature: a toxic leak, an accident...

Impostors who impersonate other people's identities, politicians who lie continuously and shamelessly, CEOs, executives and employees who do whatever it takes to stay in their positions, whatever the cost, thinking only of their own interests and not in the interests of their teams and...

Proa Comunicación is sponsoring the "Corporate governance and gender diversity" awards organized by the Women Forward Foundation and will take place October 28th, from 19 to 23 hours, at the Italian Embassy. The awards were created to distinguish the companies and institutions that have integrated an exceptional level of gender...

The national newspaper ABC, has published in today's edition a report on the Observatorio Proa de la Comunicación, held yesterday and whose speaker was Antonio Belmonte, Director of External Communication at Deloitte, who focused his speech on the importance of communication as a tool for...

"Crisis communication is becoming more and more important in companies. It is a threat to relationships with a priority audience and relationships are becoming increasingly loose, any threat can break them. Ideally, crisis communication should not be seen as the last link in the chain, but as a...