News

  • News
  • 2 December 2019
  • 1 min. reading time

Tessi entrusts Proa Comunicación with the communication of its first innovation event in Madrid

Tessi Iberia has entrusted Proa Comunicación with the communication of its first event on innovation in Madrid, at which it presented the technology startup accelerator Pèpites ShakerThe new model, which is based on the transfer of innovation from start-ups to large corporations, is a different model.

Proa Comunicación managed the press and media relations, achieving a significant impact in the national, economic and specialised media. In this way, Tessi Iberia has achieved media visibility and notoriety, an essential objective to achieve the desired positioning of the company in the Spanish market.

Tessi is an international company with a presence in France, Switzerland and Spain, a leader in process outsourcing that helps companies to digitally transform.

In the picture, Iberia CEO Christos Yannicopoulos during his speech at the Innovation Afterwork.

 

Proa Comunicación collaborates in the organisation of the 1st National Snow Sports Awards

Proa Comunicación has collaborated in the organisation of the 1st National Snow Sports Awards, created by the RFEDI in collaboration with Madrid Snowzone. The awards gala, held on Friday 17 November, served to pay tribute to the sector and its members: riders, runners, snowboarders, snowboarders,...

  • News
  • 2 min. reading time

The Alicia Koplowitz Foundation presents its 14th Scientific Conference at the headquarters of Proa Comunicación

On Wednesday 10th July, the headquarters of Proa Comunicación hosted the press conference in which the Alicia Koplowitz Foundation presented its 14th Scientific Conference, which this year will be held on 24th and 25th October in the Castellana 33 Auditorium of the Mutua Madrileña. María Concepción...

  • News
  • 3 min. reading time

Elections in Castilla y León: PP wins, but still tied to Vox against a PSOE that resists

The elections in Castilla y León mark the third stage of the current electoral cycle, which will culminate in the battle for the Moncloa. However, unlike what happened in Extremadura and Aragon, the result introduces a relevant nuance in the recent trend. The right maintains its hegemony and revalidates...

  • News
  • 10 min. reading time

Francisco Díaz -- Seven keys to avoid the failure of Artificial Intelligence projects

Digitalisation is one of the priority axes of business strategies both now and in the coming years. This is also the case for the Spanish government, which has set digital skills targets in the 'Agenda España Digital 2025', focusing both on the digital society and on the...

  • News
  • 2 min. reading time

Proa Comunicación attends the presentation of the report "Global Intangible Financial Tracker 2017".

Brand Finance, in collaboration with Corporate Excellence, presented for the second time in Spain the results of the Global Intangible Financial Tracker 2017 report. The presentation took place in the Bankinter Auditorium under the title "The revolution and impact of intangibles on the value of the organisation" and was attended by...

  • News
  • 2 min. reading time

Proa Comunicación collaborates in the organisation of the III Madrid SnowZone Championship for journalists.

Madrid SnowZone, one of the largest indoor snow slopes in the world and the only one in Spain, held last Sunday 22 April the III Madrid SnowZone Championship for journalists. The third edition has consolidated an essential sporting event for the media, which counted with the representation of the...

  • News
  • 2 min. reading time

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.