News

-- Women Presidents Organization disseminates PROA and José Antonio Zarzalejos' report on communications

The international organisation Women Presidents Organisation (WPO) reported on the presentation of the report The new business communication and marketing in times of post-pandemic, economic crisis and warby José Antonio Zarzalejos in collaboration with PROA. Likewise, through its global newsletter aimed at women business leaders, WPO publicised the creation of PROA's new Health, Pharma and Medical Technology area, which was announced at the same event by the agency's managing partners, Lucía Casanueva and Valvanuz Serna. All this, within the framework of the inauguration of the new headquarters PROA in Madrid, located at Calle Montalbán 3, in an event that brought together almost a hundred businessmen and senior executives.

WPO brings together more than 2,000 women entrepreneurs at the helm of major businesses around the world. Lucía Casanueva is part of the Spain Chapter of the organisation.

Successful attendance at the Vanity Fair breakfast with Begoña Villacís

Proa Comunicación organised the Vanity Fair breakfast briefing with Begoña Villacís, spokesperson for Ciudadanos in the Madrid City Council, on Tuesday 13 November. The event, which took place at the Hotel Santo Mauro in Madrid, brought together numerous media and guests from different social and economic spheres of the city...

PROA Comunicación to manage Madrid VAT Forum 2020

Proa Comunicación will manage the communication of the Madrid VAT Forum 2020, the second edition of this congress, which will be held in February 2020 and will address new developments and different aspects of this European tax. The event is being organised by Spanish VAT Services, a firm specialising in this tax, which is headed by Fernando Matesanz,...

Proa Comunicación participates in the first meeting of the Alumni Club Corporate Excellence Academy

On 5 October, the First Meeting of the Corporate Excellence Academy Alumni Club was held, which was the presentation of the Alumni Club, made up of students of the professional courses taught by the Corporate Excellence Academy. The event was attended by Lucía Casanueva, the Director of the...

Proa Comunicación will manage the communication of the ASTI Foundation.

The ASTI Foundation has entrusted Proa Comunicación with the development of its communication strategy and reputation management. This institution was created with the mission of embracing the social change of digital transformation through the development of talent and technology from an innovation model....

Lucía Casanueva -- "With artificial intelligence, human talent shines brighter than ever".

Our managing partner Lucia Casanueva addresses in an interview with the agency Europa Press aspects such as the irruption of AI, social networks, disinformation and the relevance of communication for the business of organisations. "Communication is a tool for managing intangible assets in order to generate...

Diálogo de Actualidad: "Authentic female leadership".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, held on 14 March a new edition of its Current Affairs Dialogues with the participation of Lourdes Garzón, director of the magazine MujerHoy and WomenNOW. Image gallery of the Dialogue...

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-- Women Presidents Organization disseminates PROA and José Antonio Zarzalejos' report on communications

More conversations, more ideas, more PROA. Follow us on our networks.

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More conversations, more ideas, more PROA.
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