News

-- PROA in the Top 50 communication agencies and consultancies in Spain, according to El Publicista ranking

PROA Communication, a consultancy firm specialising in building and managing the reputation of companies and their executives, has consolidated its position as one of the best communication and public relations agencies in Spain, forming part of the Top 50 that the specialised media The Advertiser.

The consultancy led by Lucía Casanueva and Valvanuz Serna continues its growth based on senior talent, excellence and tangible results for its clients. In 2022, The Advertiser has once again included PROA in its Ranking of the best communication and public relations agencies, among the 50 most outstanding, thus recognising the work of the PROA team throughout the year.

The Advertiser has published its exclusive list in its Communication and PR Special, with which it takes the pulse of those responsible for this discipline within advertising companies. This year is particularly relevant due to the strategic and economic challenges facing companies and organisations. The volatile political and economic scenario, the war in Ukraine or inflation, make communication strategies essential to overcome the challenges and achieve corporate success.

In 14 years of existence, PROA has managed to establish itself as a reference in the sector, offering services with senior 360º communication professionals, including corporate and sectorial communication, national and international reputation building and consolidation, personal communication of the CEO and his staff, and the development and consolidation of the company's reputation. key opinion leadersinternal communication, digital and marketing strategies.

The pillars of PROA's growth have been rigorous, efficient work, with a special attention to detail and close to the client, who is accompanied in the projects, campaigns and business areas for which we have been selected as partner.

This news comes on top of other important news that has brought the year to a close for PROA. In November, PROA celebrated the inauguration of its new headquarters in Madridlocated at Calle Montalbán 3, in an event that brought together almost a hundred businessmen and senior managers. The event included the presentation of the report The new business communication and marketing in times of post-pandemic, economic crisis and warby José Antonio Zarzalejos in collaboration with PROA.

In addition, PROA has launched a new area specialising in Health, Pharma and Medical TechnologyThe company is headed by Dolors Marco, who has 30 years of experience in the health sector, including five years as corporate director of reputation and communication at the Clínica Universidad de Navarra.

For Lucía Casanueva and Valvanuz Serna, managing partners of PROA: "The presence once again this year in the ranking of The Advertiser is a recognition of our commitment to consultancy excellence and results. We are grateful for this assessment by a specialised media and the communication professionals involved in the selection process".

"This is an incentive to continue advancing in 2023, confirming our position as one of the most relevant consulting firms in Spain due to the type of clients we have, the strategic sectors we influence, our efficiency and the talent we incorporate into the team," say the managing partners of PROA.

-- ECODRY chooses PROA to develop its communication strategy

Ecodry, a brand of the Atenzza Group, manufacturers of smart fabrics based in the province of Alicante for more than 80 years, has entrusted PROA with the development of its communication strategy. With the arrival of the pandemic caused by SARS_COV 2 in 2020, Grupo Attenza decided to...

Degussa entrusts Proa Comunicación to develop its communication strategy in Spain

Degussa Metales Preciosos S.L., the Spanish subsidiary of the German company Degussa Goldhandel, a reference company in Europe in the trade of Investment Gold, has entrusted Proa Comunicación with the development of its communication strategy in Spain. Degussa Metales Preciosos was founded in 2010 although its origins date back to the...

Juan Antonio Samaranch reviews the latest Olympic news in 'Objective Tokyo'.

Proa Comunicación has managed the last interview of the vice-president of the International Olympic Committee (IOC) Juan Antonio Samaranch, who has participated in the programme of the channels Teledeporte and Canal 24 Horas 'Objetivo Tokio', a weekly episode of ten minutes dedicated to the annual sports competitions with the participation of the athletes of the...

Ontier entrusts Proa Comunicación with the production of its corporate video

Ontier, an international law firm present in fourteen countries, has entrusted Proa Comunicación with the production of its corporate video. In it, Proa has captured what Ontier represents, a law firm that offers what every client is looking for: a legal partner for their business who will make their problems their own, who will seek...

Two of Proa Comunicación's communication campaigns, among the best of 2019

Two communication campaigns carried out by Proa Comunicación have been selected as the best campaigns in the ranking prepared by Top Comunicación for 2019. They are the organisation of the third edition of the National Snow Sports Awards and the celebration of the Madrid VAT Forum ....

-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy

The Palacios Institute, a private centre of reference specialising in women's health and medicine, has placed its trust in PROA for the management and development of its communication strategy. Founded 30 years ago, the Palacios Institute is directed by Dr. Santiago Palacios, who is also president of PROA's...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.