News

-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy

The Palacios Institute, a leading private centre specialising in women's health and medicine, has placed its trust in PROA for the management and development of its communication strategy.

Founded 30 years ago, the Palacios Institute is directed by the Dr. Santiago PalaciosHe is also president of the Spanish private gynaecology section and of the Hispanic Osteoporosis Foundation, considered to be one of the best gynaecologists in Europe and the first to create a menopause unit in Spain.

The centre, which is committed to excellence, uses the most advanced and innovative technology in its treatments, offers a personalised and close follow-up with patients at all times and the ability to perform all tests (clinical history, cytology, ultrasound, mammography, analysis, etc.) in less than 90 minutes. It also has a long track record in research, organising for over 20 years the SAMEM congress (National Meeting of Women's Health and Medicine) and GINEP, a private gynaecology congress. She plans to organise a congress for women in general and in this way try to raise awareness of the importance of looking after their health and going to the gynaecologist, as well as to publicise the latest technical innovations that improve both the pelvic floor and sexual health.

Elena Palacios, director of communication at the Institute, said: "It is essential to have a solid communication strategy to showcase all our experience in the sector. We are confident that our collaboration with PROA will meet our expectations".

Lucía Casanueva, member of the jury that chose Adriana Domínguez "Woman Leader 2019".

Lucía Casanueva, founding partner of Proa Comunicación, has been a member of the jury of the "Woman Leader 2019" awards, which has unanimously elected Adriana Domínguez, CEO of Adolfo Domínguez, as "Woman Leader 2019". Adriana Domínguez is currently leading the renovation of the fashion firm...

UNESID trusts PROA Comunicación to strengthen its communication strategy.

The Unión de Empresas Siderúrgicas (UNESID) has hired PROA Comunicación to develop and execute its communication strategy. The consultancy firm, a benchmark in managing the communication of business associations, will work to improve the positioning and relevance of UNESID. To do so, PROA Comunicación will focus on two aspects: on the one hand, the...

Proa Comunicación, Madrid SnowZone and the RFEDI, organise the 2nd National Snow Sports Awards

Proa Comunicación, in collaboration with Madrid SnowZone and RFEDI-Spainsnow, organised the II National Snow Sports Awards ceremony, held last Friday 16th November in the only indoor slope in Spain. This gala served for the second year in a row to pay tribute to the sector and...

Hismael Doval gives a workshop on innovation at the headquarters of Proa Comunicación

Hismael Doval, Innovation Manager at Deloitte, has given a workshop on his speciality to the employees of Proa Comunicación at the agency's headquarters.

...

Proa Comunicación participates in the latest issue of Real Deals

Proa Comunicación participates in the April issue of Real Deals magazine, the European private equity industry's benchmark publication. Real Deals publishes the most important private equity news in Europe, along with in-depth market and company analysis and comprehensive quality coverage. The team...

Vae Solis Corporate, partner of Proa Comunicación, and Footprint > Consultants join forces to create Vae Solis Communications

Vae Solis Corporate, a partner of Proa Comunicación since 2013, and Footprint > Consultants announce their merger under the name Vae Solis Communications. This operation unites two renowned strategic communications companies, committed to the independence of the Board of Directors. This will create a major player in the strategic...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.