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-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy

The Palacios Institute, a leading private centre specialising in women's health and medicine, has placed its trust in PROA for the management and development of its communication strategy.

Founded 30 years ago, the Palacios Institute is directed by the Dr. Santiago PalaciosHe is also president of the Spanish private gynaecology section and of the Hispanic Osteoporosis Foundation, considered to be one of the best gynaecologists in Europe and the first to create a menopause unit in Spain.

The centre, which is committed to excellence, uses the most advanced and innovative technology in its treatments, offers a personalised and close follow-up with patients at all times and the ability to perform all tests (clinical history, cytology, ultrasound, mammography, analysis, etc.) in less than 90 minutes. It also has a long track record in research, organising for over 20 years the SAMEM congress (National Meeting of Women's Health and Medicine) and GINEP, a private gynaecology congress. She plans to organise a congress for women in general and in this way try to raise awareness of the importance of looking after their health and going to the gynaecologist, as well as to publicise the latest technical innovations that improve both the pelvic floor and sexual health.

Elena Palacios, director of communication at the Institute, said: "It is essential to have a solid communication strategy to showcase all our experience in the sector. We are confident that our collaboration with PROA will meet our expectations".

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-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy

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