News

-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy

The Palacios Institute, a leading private centre specialising in women's health and medicine, has placed its trust in PROA for the management and development of its communication strategy.

Founded 30 years ago, the Palacios Institute is directed by the Dr. Santiago PalaciosHe is also president of the Spanish private gynaecology section and of the Hispanic Osteoporosis Foundation, considered to be one of the best gynaecologists in Europe and the first to create a menopause unit in Spain.

The centre, which is committed to excellence, uses the most advanced and innovative technology in its treatments, offers a personalised and close follow-up with patients at all times and the ability to perform all tests (clinical history, cytology, ultrasound, mammography, analysis, etc.) in less than 90 minutes. It also has a long track record in research, organising for over 20 years the SAMEM congress (National Meeting of Women's Health and Medicine) and GINEP, a private gynaecology congress. She plans to organise a congress for women in general and in this way try to raise awareness of the importance of looking after their health and going to the gynaecologist, as well as to publicise the latest technical innovations that improve both the pelvic floor and sexual health.

Elena Palacios, director of communication at the Institute, said: "It is essential to have a solid communication strategy to showcase all our experience in the sector. We are confident that our collaboration with PROA will meet our expectations".

LiniCom chooses Proa Comunicacion to develop its communication strategy in Spain

LiniCom, a leading in-image and video advertising company, has selected Proa Comunicación to develop its communications strategy in Spain. An expert in ecommerce, targeting and image contextualisation, LiniCom has one of the largest premium in-image advertising inventories in the digital advertising sector. Its...

Real IS AG chooses Proa Comunicación to organise the event of its presentation in Spain.

The German real estate asset manager Real IS AG, one of the largest in the world, specialising in real estate investments in European markets for institutional clients, has chosen Proa Comunicación to organise what will be the presentation event of its brand and business model in Spain. The...

Yago de la Cierva -- "Crises are the moments when true leadership is seen".

The risks that threaten companies are becoming larger and more complex. Companies operate in volatile environments and the geopolitical context does not give the economy any respite, as shown by the conflicts in Ukraine and the Middle East. With the aim of shedding light on the management of these risks, the...

Diálogo de Actualidad: "Authentic female leadership".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, held on 14 March a new edition of its Current Affairs Dialogues with the participation of Lourdes Garzón, director of the magazine MujerHoy and WomenNOW. Image gallery of the Dialogue...

Pilates, the connection between body and mind

Pilates said that physical health is a prerequisite for happiness. In its tenth anniversary videos, Proa Comunicación analyses Pilates as a lifestyle that connects body and mind, explaining how it helps to improve our health.  

...

Proa Comunicación collaborates in the presentation of the book 'La prestación de servicios sanitarios como relación jurídica de consumo'.

Proa Comunicación has collaborated in the presentation of the book 'La prestación de servicios sanitarios como relación jurídica de consumo', the first work in Spanish doctrine which comprehensively addresses the study of the legal-healthcare relationship under the prism of Consumer Law, and which demonstrates that...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.