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Antonio Garrigues -- "Communication has to be more and more selective".

Antonio Garrigues WalkerPresident of the Garrigues Foundationtalks to Valvanuz Serna Ruizmanaging partner of PROAThe conference was organised by COVID-19, about his book "Surviving to tell the tale", the challenges of COVID-19 and the importance of communication in this new phase. 

 

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BCG Report -- Women are key to new ways of working and leading

Today's business environment demands new ways of working and leading and, especially at this time, companies need leaders who are people-centred, empathetic and committed to communication, collaboration and teamwork. These skills have become increasingly important....

José Antonio Rodríguez Piedrabuena-- Alcohol and cancer Dairy products and health

Moderate wine consumption did not shorten life expectancy. On the contrary, very moderate regular drinkers exhibited somewhat lower mortality rates and longer life expectancy than abstainers. This superiority is not great in the drinker ...

The results of communicating brand purpose

The communication of brand purpose adds more than ever to the reputation of companies. In this context, Jaime Lobera, marketing and communication consultant, explains why he believes that companies that communicate brand purpose have better results in an interview conducted by Pilar Larrea, director...

BCG Report -- Women are key to new ways of working and leading

Today's business environment demands new ways of working and leading, and, especially at this time, companies need leaders who focus all their attention on people, who are empathetic and who are committed to communication, collaboration and teamwork. These skills have become increasingly important in recent years, but the COVID-19 pandemic...

Artificial and red meat

We are being manipulated by companies interested in denigrating a product in order to sell theirs. It's happening with milk, to sell the so-called vegetable milks, and with meat. Eating meat is providing our health with protein, with most of the nutrients that are essential for our body to function,...

Santiago Fernández-Gubieda -- Goal 2022: Distribute trust

Reputation and sustainability define the long-term profitability of companies, according to BlackRock's leader The most important annual letter for corporate governance was released on 18 January. Larry Fink, chairman and founder of BlackRock, the world's largest fund manager and the world's...

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