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Communication and Public Affairs

Alonso Lopezfounder of Reti Spaina leading strategic communication company in Lobbying, Government Affairs and Media Relations, details the value boutique firms have to offer. He explains what Reti is for its clients. Also, he touches on the synergies between communication and public affairs. Finally, he announces the new collaboration between Proa Comunicación and Reti.

Triage would have ruled them out!

Undoubtedly one of the biggest causes of distress for housebound people over 70 years of age has been the news that coronavirus patients over 80 years of age would not be admitted to the ICU. In many hospitals it has been implemented as is. In...

Dr. Santiago Palacios -- "To be independent, you have to take care of yourself".

Santiago Palacios, director of the Instituto Palacios Medical Centre, describes the treatments needed to care for women's health and discusses the growing importance of communication in medicine. This text may be reproduced provided that PROA is credited as the original source.

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Ángela Jordana -- Keys to a very "special" Christmas

By now, no one doubts that the coming Christmas season is going to be very "special". Meetings with a reduced number of people, distance, masks, curfew... If these holidays usually generate a certain amount of stress, due to the accumulation of events, the things to do... this year they will be even more stressful....

José Antonio R. Piedrabuena -- Interview with Raquel Rodríguez, CEO of INSYTE

Dr. José Antonio Rodríguez Piedrabuena interviews Raquel Rodríguez, CEO of INSYTE, about her role as CEO of a technology company and the challenges of the new normal. This VIDEO may be reproduced provided PROA is credited as the original source.

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Marketing Outsourcing: A Solution for Businesses

In Spain, SMEs and independent ventures represent virtually the entire business fabric. These so-called "startups" received investments exceeding 1.2 billion last year in 2018 (9 times more than 8 years ago). All of these businesses have plenty in common, but without a doubt, one of the most important concerns is...

Authoritarian leaders, progressive leaders

Alexander the Great directly attacked the Persian warlord who fled in fright scattering his army. Hernán Cortés with only five cavalrymen charged Aztec Cihuacóatl, shot him down and his army was dispersed. Tito, the marshal, goes to another life and Yugoslavia split up; Saddam Hussein, eliminated, his people continue fighting...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.