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Coronavirus crisis communication management

Lucía Casanueva and Valvanuz Serna, managing partners of Proa Comunicación, detail how companies should deal with communication in the context of the COVID-19 pandemic.

In order to correctly manage this crisis, which can affect the reputation of a brand or corporation, Proa Comunicación offers its experience in carrying out analyses, crisis communication strategies and actions to mitigate the effects of this situation.

Juan Antonio Samaranch reviews the latest Olympic news in 'Objective Tokyo'.

Proa Comunicación has managed the last interview of the vice-president of the International Olympic Committee (IOC) Juan Antonio Samaranch, who has participated in the programme of the channels Teledeporte and Canal 24 Horas 'Objetivo Tokio', a weekly episode of ten minutes dedicated to the annual sports competitions with the participation of the athletes of the...

-- Alemany, Escalona y de Fuentes chooses PROA to execute its communication strategy

Alemany, Escalona & de Fuentes entrusts PROA with the development and execution of its communication strategy. Founded by José Ignacio Alemany Bellido in 1993, it expanded its activity to labour law in 2001. Five years later, José Antonio Escalona de Molina joined the firm in the area of...

Lucía Casanueva -- Another pandemic sweeps the globe

Our managing partner Lucia Casanueva analyses in her article published in Las Provincias, the damage that fake news can cause, a pandemic that is sweeping the world and is capable of destroying democracies and freedom. Fortunately, we have a powerful vaccine: good journalism.

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Proa Comunicación collaborates in the organisation of MADRID VAT FORUM 2020

Proa Comunicación collaborates, for the second consecutive year, in the organisation of the MADRID VAT FORUM, the most influential Spanish congress on intra-community VAT. In addition to managing the media relations and constituting the communication office of the congress, Proa has developed the landing page, through which the event will be...

Woman Forward celebrates its Christmas Dinner with a lecture by the Ambassador of Germany

Once again, the Woman Forward Foundation is holding its Christmas Dinner, a true meeting of passionate minds committed to a society, companies and a country that is more committed and sustainable for everyone. It will be held on 30 November at MOM Culinary Institut, Seeds Restaurant (Serrano...

Proa Comunicación organises a new edition of the Madrid VAT Forum

Spanish VAT Services Asesores, the firm headed by Fernando Matesanz, has once again entrusted the organisation of the Madrid VAT Forum 2020 to Proa Comunicación. The event, held in the auditorium of the Madrid Press Association, was attended by around 80 tax lawyers. The Madrid VAT Forum 2020 addressed the...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.