News

Coronavirus crisis communication management

Lucía Casanueva and Valvanuz Serna, managing partners of Proa Comunicación, detail how companies should deal with communication in the context of the COVID-19 pandemic.

In order to correctly manage this crisis, which can affect the reputation of a brand or corporation, Proa Comunicación offers its experience in carrying out analyses, crisis communication strategies and actions to mitigate the effects of this situation.

Proa Comunicación attends the presentation of the study "The challenge of STEM vocations".

The lack of guidance and academic difficulty are two key factors in the fall in enrolments in technical careers, according to the conclusions of the study "The challenge in STEM vocations", presented on Tuesday 24 September in Madrid and attended by Proa Comunicación. The report, which...

PROA Comunicación organises a new 'Diálogos de Actualidad' meeting with Emma Marín

The insurance sector is probably one of the sectors that makes the greatest efforts to communicate its activity, because it affects society as a whole, both companies and individuals. Even so, since its beginnings, it has carried with it prejudices and negative connotations against which the communication departments of the companies are fighting...

Dialogue between industry and geopolitics

We are living in a decisive moment for the defence and security industry. The sustained increase in defence spending by NATO member states is not only a response to an increasingly complex international environment: it opens the door to a structural transformation of the industrial and security industrial model.

Proa Comunicación will manage the communication of the ASTI Foundation.

The ASTI Foundation has entrusted Proa Comunicación with the development of its communication strategy and reputation management. This institution was created with the mission of embracing the social change of digital transformation through the development of talent and technology from an innovation model....

Successful attendance at the Vanity Fair breakfast with Begoña Villacís

Proa Comunicación organised the Vanity Fair breakfast briefing with Begoña Villacís, spokesperson for Ciudadanos in the Madrid City Council, on Tuesday 13 November. The event, which took place at the Hotel Santo Mauro in Madrid, brought together numerous media and guests from different social and economic spheres of the city...

Madrid hosts the Maelicum Gala for the benefit of Civil Guard orphans

On Saturday 28 October, the Gala Maelicum will take place at the Teatro Monumental in Madrid to benefit the orphans of the Guardia Civil. An extraordinary concert for violin that will feature international music figures such as the maestro Rossen Milanov and the violinist Blake Pouliot,...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.