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"We are the ideal supplier for subsidiaries of multinationals and medium-sized Spanish companies".

At PROA we are very aware of our DNA as a boutique company.. After eleven years closely advising national and international clients, our managers, Valvanuz Serna-Ruíz and Lucía Casanueva reaffirm the importance of a personalised and high quality service as a hallmark of identity, in an interview for Dircomfidential.

To read the full interview, click here click here.

Diageo Spain -- Johnnie Walker

Sports sponsorship management

ANTICIPATE REGULATORY HARMS, DRINK RESPONSIBLY...

"The story of the last six years in Spain is almost a thriller", conversation with José Antonio Zarzalejos

The story of the last six years in Spain is almost a thriller", "the King Emeritus has betrayed his son", "(Juan Carlos I) will not return to Spain until the Public Prosecutor's Office clarifies his situation", "I do believe that Leonor is going to reign", "Pedro Sánchez has supported the King...".

Pablo de Villota, director of Sports & Entertainment at Proa Comunicación, participates in an article in Expansión

Pablo de Villota, Director of Sports & Entertainment at Proa Comunicación, participates in a report in the newspaper Expansión on the landing of British American Tobacco (BAT) in McLaren, joining other tobacco companies. De Villota values the operation, assuring that with it BAT "once again has a great showcase for...

Pablo D'Ors: time has to be lived, not taken advantage of

On 5 March, a new edition of the PROA Communication Observatory was held. On this occasion, the guest speaker was the writer and priest Pablo D'Ors, who spoke to a group of businessmen and representatives of civil society about silence and the word. D'Ors is...

Valvanuz Serna Ruiz -- The importance of customer immersion

Anyone who has prepared a proposal for a communication plan for a potential client has started their presentation with the so-called "Situation Analysis", which is the section used to describe the company and the products or services it offers to the market. This is completed with information...

PROA Report -- US Elections 2020

The presidential elections are filled with uncertainty following the first results. PROA analyses the context and how the victory of the Republican or Democrat will affect the future of Spain. DOWNLOAD

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.

"We are the ideal supplier for subsidiaries of multinationals and medium-sized Spanish companies".

To read the full interview, click here click here.

More conversations, more ideas, more PROA. Follow us on our networks.

Receive ideas with criteria

More conversations, more ideas, more PROA.
Follow us on our networks.