News

Merry chooses Proa Comunicación to help define its strategic messages

Merry interior design studio has chosen Proa Communication to help define their strategic messages. Merry is an interior design studio created in 2006 by Alfonso Merry del Val. The studio specializes in hospitality, residential spaces and offices. They create the most conceptual and creative part of the projects, and operate with a very experiential vision. At the moment, they work mainly in the Iberian Peninsula, France and China.

Their completed projects include: the Lorca and Lleida hotels, several hotels in the Vincci chain (Bilbao, Lisbon, Seville, Sintra), the Villaitana Meliá Rooms hotel in Benidorm, the Playa Mujeres hotel (Mexico) or the hotels Galleon and Carthage of Ibiza, as well as the common areas of ICON Casona 1900 and the Divino Pastor tourist apartments, both of which are located in Madrid.

Proa Comunicación applied its methodology to determine the company's positioning through the analyzing all of its departments. With these findings, Proa has created the storytelling and strategic messages that define it.

Proa Comunicación collaborates with the XIV Edition of the HANDS Charity Auction

Proa Comunicación will again participate in the Hands 2018 charity auction for the Emalaikat Foundation, an NGO dedicated to the creation and development of sustainable water resources in Africa. The auction will be held on December 4th in Madrid (Casa Club C/Pinar 17), and the entire proceeds will go to...

Millennials and the political role of the EU

The European elections, the construction of Europe and how the younger generations perceive and deal with these issues has been the subject of a study promoted by Vinces, an independent consultancy specialising in Public Affairs, and presented a few days ago in Madrid. The preparation of the report "European elections from a European perspective" was...

The Minister of Education participates in the Proa Observatory: "evaluation is fundamental to achieve excellence".

The Minister of Education, Culture and Sport, José Ignacio Wert, was the guest speaker at the PROA Communication Observatory held last Wednesday, 5 March. In front of a group of businessmen and representatives of civil society, the Minister explained the keys to the educational reform: a...

Proa Comunicación participates in the edition of the book "Historia de la Banca Privada en España: Creadores de Prosperidad" (History of Private Banking in Spain: Creators of Prosperity).

Proa Comunicación has been one of the companies that has collaborated in the edition and production of the book "Historia de la Banca Privada en España: Creadores de Prosperidad" (History of Private Banking in Spain: Creators of Prosperity), which was presented at a recent event at the Casino de Madrid.....

Crisis Management, a Debate in Proa Comuncación's Next Observatory

On March 11, 2004, Spain suffered its most savage attack in its history. Terrorists chose Madrid to make an example out of for their political gain, and the Madrid Emergency Center 112 was responsible for managing the crisis. On November 8, Proa Communication's next Observatory 'Public Emergencies: Prevention and Planning...

Proa Comunicación produces a video about the Marqués del Atrio's harvesting way

In order to show how a day of harvesting is and how the grapes are transferred to the winery, Bodegas Marqués del Atrio has commissioned Proa Comunicación the script and production of a video, where you can see the activity that takes place around a day of harvesting, capturing the...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.