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Spanish communication agencies, the fastest growing in Spain

Spanish communications consultancies are the fastest-growing in the last five years, dominating the market over multinationals, according to the communications news website Dircomfidential.

The results are quite striking. National communication firms are the ones that have grown the most in terms of revenue in the last five years available. Specifically, the main consultancy firms in our country have improved their turnover by no less than 83 percent on average between 2013 and 2017. Meanwhile, multinational companies in Spain have done so by only 47%.

These figures demonstrate the solidity of communication consultancy companies, a sector that is growing and consolidating in Spain as a result of the good results and the need that companies have today for professional communication services that meet their requirements.

Jordi Sevilla sketches the Spain of the future at the Proa Observatory

When will we really emerge from the crisis? What will the Spanish economy be like when it recovers? Will employment really grow in 2014 or will it be more a statistical question than a real one? Are we heading towards a world of greater social inequality? These are some of the questions addressed by Jordi Sevilla, economist and Senior...

Ten keys to understanding the consumption of audiovisual content in Spain

The Communication Markets and Companies Research Group (GIMEC) of the Faculty of Communication of the University of Navarra has presented a study entitled "Identification of the reasons for consumption of fiction and entertainment audiovisual content in the Spanish market". Its conclusions have been grouped...

Fidentiis Gestión entrusts Proa Comunicación to Develop its Communication Strategy

The independent asset manager Fidentiis Gestión SGIIC has entrusted Proa Comunicación to develop its communication strategy in Spain, with the aim of reinforcing its differential position as a manager specialising in active and flexible management, which achieves attractive and sustained returns in the long run, starting from its own...

How to create value in Private Equity through communication

Proa Comunicación has conducted a market study on the communication habits of Private Equity in Spain. To do so, it has analysed the practices of the main GPs, LPs and advisors in the Spanish private equity industry. Despite the fact that communication in the sector has evolved a lot...

"The future of journalism is to be ethical, moral, rigorous and high quality".

Ex-director of El Mundo David Jiménez said that "the future of journalism is to be ethical, moral, rigorous and high quality" during an observatory held at Proa Comunicación on Wednesday, March 4. After making a quick review of his professional career, from his entrance in El Mundo as a scholarship...

Current challenges in private banking and keys to effective business communication

The private banking business in Spain continues to be an attractive niche for the financial sector. According to the consultancy firm DBK, at the end of 2017 the assets under management of clients with financial assets of at least 300,000 euros amounted to 450,000 million euros. A group of almost 400,000...

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Spanish communication agencies, the fastest growing in Spain

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