News

Time of doubt, savings and simplification

The knowledge is born of curiosity, curiosity being the daughter of doubt, the awareness that we know nothing (or little) about the world around us or that could surround us. It is for all this that we continue to be amazed and to search around us for these elements.

There are also discoveries that are the fruit of mere chance, but as Virgil said in The Aeneid: "audentes fortuna iuvat" (fortune smiles on the bold).

Great changes and discoveries can occur while we are lying on the couch, as long as we are able to fly curiously in other skies, with our wonderful minds without limits. We can be daring and audacious without leaving the four walls of our home.

The mentally lazy, no matter how much he shakes, will not come across any new ideas or good opportunities. Neither will the mental parasite or the unproductive clever. It does not depend on power, money or position on a supposed social scale: the mental arid ones do not bear fruit, at most they repeat hackneyed ideas, vomit slogans without the slightest hint of criticism or self-criticism.

This lysergic intipit should not presage an ode to the mad chemical travels of Hunter S. Thompson, but something much more daily, earthly, almost bourgeois, I would say.

The long weeks we have spent locked up in our homes, the nights and days equal to each other without solution of continuity, have been a fantastic opportunity to explore ourselves and think, reflect, observe and, therefore, doubt.

Thus, we have realised some aspects that would deserve an amendment to the whole or, at least, a renewed direction.

If we talk about the ecosystem in which we live as citizens, it is good and necessary to share the doubts and conclusions we have reached.

Immersed in the swampy principle of post-COVID-19, still knocked out by the gales of the pandemic, we realise that the rucksack we carry as citizens is too heavy to cross the quicksand that awaits us.

In the face of the onslaught of health emergencies, the welfare state has faltered and continues to tremble, but at least we have understood that a country must ensure certain essential services in an impeccable manner.

Going down a little more to the detail of the subject, we have understood that our taxes, the fruit of our work, must pay for a proper health system, as well as a valid public education offer of good level and, of course, citizen security.

There is no room for selfishness in this regard. We will always be proud to contribute to this.

However, in the opposite sense, superfluous structures and functions that consume resources without playing an essential or at least relevant role for citizens are becoming evident.

A few years ago in Italy, under the government led by Matteo Renzi, the brilliant (and implacable) economist Carlo Cottarelli led the commission for the spending review, a non-partisan group of experts who identified, by government mandate, the pockets of unnecessary public spending.

It was probably the most interesting concrete policy initiative of the last decade.

Just when they were about to take the consequent cutbacks, the Renzi government fell precipitously and all the work done was parked in the attics of some ministry and relegated to one more anecdote.

In the face of the looming economic crisis, the idea of carrying out in Spain, and where necessary, the revision of everything superfluous, unproductive public spending, dysfunctional or directly sterile administrative flourishes, becomes powerful.

There is no tax increase that can stand up to the enormous float of hypertrophic and unweighted public spending.

Reflection should reach the central and regional chambers, so that they begin to doubt the usefulness of verbiage, of legislative incontinence that complicates, rather than simplifies, the lives of citizens both in their private environment and in their business activities. Savings are also possible in the regulatory sense.

Less is going to be more, in many areas, in this new normality that awaits us with open arms.


Marco Bolognini

Lawyer. Founder of Maio Legal and partner responsible for the areas of Corporate/M&A and banking. President of Globalaw Ltd. (2017-2019), president of Globalaw Foundation and chair of Globalaw's CSR committee. Columnist of the newspaper Expansión. Also writes in his blog Mínima Inmoralia.

This text may be reproduced if PROA Comunicación is mentioned as the original source.

Communication in fund management companies

The strength of the asset management industry, and the large number of operators in the Spanish market, reinforces the role of financial communication as a positioning and support tool for this business. At Proa Comunicación we offer an efficient and specialised model that optimises the client's investment,...

Alejandro García -- NFTs, a model for certifying the value of things

Alejandro García, co-founder of Art.army, reflects on what NFTs are and why they are revolutionary. Since ancient times, people have given value to the unique, to the scarce. This is why art objects are considered pieces of unquestionable value. Their scarcity and uniqueness make them unique and...

María Domínguez -- Kate Winslet: empathy and confidence for the perfect interview

A video of Kate Winslet in an interview with a child journalist flooded social media, serving as a reminder about the importance of empathy, and about not forgetting the first times we too have faced a challenge, especially in the professional sphere. But since...

Lucía Casanueva meets with the Spanish Ambassador to the United Arab Emirates

Lucía Casanueva, managing partner of PROA Comunicación, held a meeting with the Spanish Ambassador to the United Arab Emirates, Mr. Iñigo de Palacio. The meeting took place within the framework of the Global Summit of Women 2023, which is taking place today in Dubai. It is a forum for...

The "Google tax", a short-term solution

On March 21st, 2018, the European Commission presented a package of measures relating to the taxation of the digital economy, including a proposal for a Directive introducing a tax on the provision of certain digital services (the so-called "Google tax"). In line with the proposed EU Directive, the Council of...

The CEOs Guide for the 2020s

Worldwide companies are entering 2020 after a decade of large-scale digital expansion and transformation, not forgetting the major changes and polarization of the political scene. "There are many uncertainties and concerns: we expect increased political and economic volatilities, growing social discontent and further slowdown in growth. Nevertheless, the opportunities are...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.