News

-- Óscar Veloso joins communications consultancy PROA as a director

PROA, a communications and marketing consultancy reputation managementannounces the expansion of its team with the incorporation of Óscar Veloso as account director. PROA continues to grow with senior professionals to offer a differentiated consultancy service to its clients.

Óscar Veloso specialises in corporate communications and reputation. Before joining PROA, she was responsible for communication at the Spanish Society of Internal Medicine (SEMI). She has managed and led the communication of this Spanish medical-scientific society during the COVID-19 pandemic and its visibility strategy.

For Lucía Casanueva y Valvanuz SernaThe incorporation of Óscar to our project represents a great contribution of value to reinforce our commitment to quality and excellence in the portfolio of services that we offer to our clients, reinforcing the communication area of PROA," said the managing partners of PROA. healthcare, as well as a boost to continue positioning the company in the strategic communications consultancy sector".

Óscar Veloso said: "I am very excited about joining PROA, an innovative consultancy firm that offers a personalised service and attention to detail for each client. I hope to be able to contribute all my knowledge and expertise to the team and the strategies we implement for clients.

Óscar Veloso has also worked as a senior corporate communications consultant at the agencies Omnicom Public Relations Group and Porter Novelli, where he has managed integrated communications strategies for clients of the health sector, pharmaceuticals y audiovisual. At the beginning of his professional career, he has worked as a journalist in radio and television (Compañía Pública de Radio y Televisión de Galicia) and as an editor in the newspapers La Voz de Galicia and La Región de Ourense, covering health, social, judicial and third sector information for these media. He holds a degree in Journalism from the University of Santiago de Compostela (USC), a Master's degree in Universal Accessibility and Design for All (UAM) and another in Communication and Sociocultural Problems (URJC).

Julia Montoro, director of PROA, participates in the II Women's Leadership Forum of El Economista

Julia Montoro, director of PROA Comunicación, participated as one of the speakers at the II Women's Leadership Forum organised by the newspaper El Economista. In her speech she pointed out that "the inclusion of women and the management of diversity are the Achilles heel of Spanish business culture. It is...

Ricardo Cuevas García -- Family brand: it's personal, it's trust and it's business.

Our account director Ricardo Cuevas García has published in Dircomfidencial an article on the peculiarities of family businesses and discusses what aspects they should consider in their communication strategies. "The transmission of values by the owner tends to be much more authentic because they tend to do it from the heart [...] but this is not the only way of...

Mercedes Asorey, Head of Litigation Communications, PROA

Mercedes Asorey will be the new head of PROA's Litigation Communications Department. With more than 20 years of specialisation in legal communication and marketing, Mercedes has extensive experience in legal information and has been director of communication in relevant law firms. Her knowledge of the legal aspects...

Proa Comunicación participates in the first meeting of the Alumni Club Corporate Excellence Academy

On 5 October, the First Meeting of the Corporate Excellence Academy Alumni Club was held, which was the presentation of the Alumni Club, made up of students of the professional courses taught by the Corporate Excellence Academy. The event was attended by Lucía Casanueva, the Director of the...

-- Giant, the world's largest bicycle manufacturer, chooses PROA for communication in Spain

Giant, the world's largest bicycle manufacturer, has chosen PROA to develop its online and offline corporate communication strategy in Spain to boost the visibility and notoriety of its products through the reinforcement of existing communication channels. The new scenario brought about by...

PROA Comunicación to manage Madrid VAT Forum 2020

Proa Comunicación will manage the communication of the Madrid VAT Forum 2020, the second edition of this congress, which will be held in February 2020 and will address new developments and different aspects of this European tax. The event is being organised by Spanish VAT Services, a firm specialising in this tax, which is headed by Fernando Matesanz,...

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-- Óscar Veloso joins communications consultancy PROA as a director

More conversations, more ideas, more PROA. Follow us on our networks.

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More conversations, more ideas, more PROA.
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