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Andalusia: the PP consolidates Vox's need and the PSOE sinks to an all-time low

The elections in Andalusia consolidate the PP's leadership in the south and reinforce the trend of territorial strengthening of the right in the current political cycle. Juanma Moreno consolidates his majority with an electorate that rewards stability and moderation, while the PSOE continues to struggle to regain ground in a historically key community. Vox retains its presence, although without the capacity to alter the political balance, in a scenario marked by the fragmentation of the left and the erosion of the progressive bloc.

Download the report carried out by the PROA Communication Strategic Analysis and Intelligence Unit on the outcome of the elections in Castilla y León.

PROA wins the Ana Baschwitz award for best Communication Agency

PROA Comunicación has been recognised as Best Communication Agency by the Ana Baschwitz Awards, which were held in Madrid for the first time, and which aim to promote the work of professionals in this sector. "It is an honour that in the first edition of these awards, to which PROA...

Interview with Juan Antonio Giner: "Quality pays, and the information industry is no exception".

International media consultant, co-founder of Innovation Media Consulting Group and author of The Golden Age of Journalism, with more than 50 years advising newspapers around the world Juan Antonio Giner is an eminent figure in international journalism. A leading consultant and co-founder of Innovation Media Consulting Group, he is the author of...

Lucía Casanueva - "The political class should get closer to citizens".

The newspaper 20 minutos has published an in-depth interview with Lucía Casanueva, managing partner of PROA Comunicación. We share its content, originally published on the newspaper's website: Lucía Casanueva manages an approachable discourse, which is not overpowering. She communicates, above all, with her calm words, her strategic caution and her curious gaze. She is 48 years old and created...

José María Beneyto: "The relationship between governance and strategic communication is increasingly close".

José María Beneyto has been an official of the European Union, Member of the European Parliament, and worked in the European Parliament. He is also a Professor of Public International Law and International Relations and has extensive experience as a lawyer specialising in mergers and acquisitions, corporate law, European and competition law and arbitration. He also...

José María Lassalle: "We must think about what value we can add to our tasks that will make us irreplaceable in the face of AI".

PROA Comunicación, a consultancy firm specialising in designing, managing and consolidating the communication and corporate reputation of institutions and companies, as well as senior executives, has held a new edition of its Current Affairs Dialogues with the participation of José María Lassalle, consultant, writer, university lecturer and former Secretary of State for Foreign Affairs...

Innovation in corporate communication to attract talent in the renewable energy sector

Corporate communication is key to attracting the next generation of renewable energy talent. Find out how innovative strategies can make your company stand out in a competitive market and attract the best professionals in the sector ....

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.