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Ricardo Cuevas García -- SORA: Limited AI, unlimited humans

Our account manager Ricardo Cuevas García has written in PRECISELY/MINENTLY the newsletter of the Master in Political and Corporate Communication MCP_UNAV about SORA and the latest developments in Generative AI. Despite its risks, managers and communication professionals should embrace its adoption with logic and respect.

David J. Anderson School of Management entrusts Proa Comunicación with the development of its communication strategy in Spain.

The David J. Anderson School of Management, with headquarters in Seattle (United States), has entrusted Proa Comunicación to develop its communication strategy in Spain and position itself as a school of reference in the field of organisational improvement and leadership development. David J. Anderson...

-- Lucía Casanueva participates in the conference 'The value of collaboration'.

The managing partner of PROA, Lucía Casanueva, participated yesterday in the conference 'The value of collaboration', organised by WPO (Women Presidents Organization) and IE University. She was joined by speakers Susana Gómez, CEO of Smart Culture; Lourdes Ferrer, CEO of Percentil; Sofía Medem, CEO of Connecting Visions. In...

Believe, Proa Comunicación congratulates IESE Business School

As IESE alumni, Believe, Proa would like to congratulate the school that inspires us to try to work for a better world every day. What makes IESE Business School unique? Our belief in the profound impact that anyone in the business world can have on the world....

Condé Nast chooses PROA Comunicación to develop its communications strategy in Spain

Ediciones Condé Nast, one of the most important multimedia publishing groups in the world, has chosen PROA Comunicación to develop its communication strategy in Spain. Present in 29 countries on five continents, Condé Nast has the most prestigious titles in Spain: Vogue, Glamour, GQ, CN Traveler, AD...

VINCI Energies Spain chooses PROA Comunicación as its strategic communications partner

The PROA Comunicación team and the VINCI Energies Spain team work with the aim of positioning and consolidating the organisation and its brands (Omexom Spain, Actemium Spain and Axians Spain) as benchmark players in each of the sectors in which they operate, as well as increasing their presence in the...

UNE relies on PROA to strengthen its communication strategy

The Spanish Association for Standardisation, UNE, has placed its trust in PROA for the development and execution of its communication strategy. The consultancy firm will work on improving the positioning and relevance of the association. To do so, PROA will focus on two aspects: on the one hand, it will promote the relevance of the association and...

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Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.