-- Alemany, Escalona y de Fuentes chooses PROA to execute its communication strategy
Alemany, Escalona & de Fuentes entrusts PROA with the development and execution of its communication strategy. Founded by José Ignacio Alemany Bellido in 1993, the firm expanded its activity to labour law in 2001. Five years later, José Antonio Escalona de Molina joined the Commercial Law department and the firm was created [...]
-- Interview with Emma Mateos, marketing and communication manager at SO-LA-NA Entertainment
“We are among those who believe that in these times of uncertainty it is more necessary than ever to continue programming with all the security guarantees” What is SO-LA-NA Entertainment? SO-LA-NA ENTERTAINMENT is a show production company. We create and produce shows with the ambition to develop opportunities that transcend in the art of flamenco, the performing arts and the [...]
-- The Palacios Institute for Women's Health and Medicine chooses PROA to execute its communication strategy
The Palacios Institute, a private centre of reference specialising in women's health and medicine, has placed its trust in PROA for the management and development of its communication strategy. Founded 30 years ago, the Palacios Institute is directed by Dr. Santiago Palacios, also president of the Spanish private gynaecology section [...]
-- New Horizon Capital chooses PROA to develop its communication strategy
New Horizon Capital (NHC), a company specialising in the development of models based on Artificial Intelligence that combines the most advanced technological tools with a deep knowledge of the real economy, has entrusted PROA with the development of its communication strategy. NHC is a company that has launched a new paradigm in the world of [...]
-- Myriam Gómez, appointed PROA's Financial Communications Manager
PROA reinforces its team with the incorporation of Myriam Gómez as Director of Financial Communication of the firm. With a degree in Economics and Business Administration from CUNEF, Myriam is an expert in corporate communication and reputation and has more than 20 years of professional experience in positions of responsibility in Spanish and foreign financial institutions. She has [...]
-- Activa Global Flexible SICAV entrusts PROA to manage its communication strategy
Activa Global Flexible SICAV, a Collective Investment Institution registered with the Spanish Securities Market Commission, has chosen PROA for the provision of specialised financial communication services, with the aim of strengthening its positioning in the Spanish market, in the segment of institutional investors, UHNWI and HNWI. The managers of Activa Global [...]
-- Cristina Marcén, appointed director of PROA's Northern Area
Cristina Marcén joins PROA as Director of the Northern Area of the firm. With more than fifteen years of experience in Strategic Communication, Institutional Relations and Corporate Branding in transformational environments with a high component of innovation, Cristina's professional career has been developed in the fields of business, administration and marketing, and has [...]
-- Witailer, a company specialised in positioning services on Amazon, chooses PROA to lead its communication in Spain.
Witailer, a company specialising in consultancy services for the launch of brands on Amazon and other marketplaces, has chosen PROA to lead the communication strategy for its launch in Spain. Born in Milan in 2017, Witailer's goal is to help companies to grow on the main marketplaces -mainly Amazon- [...]
-- Antonio García Villanueva, new senior consultant at PROA
Antonio García Villanueva joins PROA as a senior consultant of the firm. An expert in corporate communication and marketing, he holds a master's degree in Digital Communication and Social Networks from the European University of Madrid, and a master's degree in Leadership and Civic Engagement from the CEU San Pablo University. With more than seven years of [...]
-- PROA produces the Lantania Group's Annual Report for the second year running
For the second consecutive year, the Lantania Group has entrusted the preparation of its annual report to PROA, which has designed, edited and printed the 2019 report of the company specialising in the construction of large transport, building, water and energy infrastructures. The 2019 Annual Report consists of 68 full-colour pages, [...]
-- Giant, the world's largest bicycle manufacturer, chooses PROA for communication in Spain
Giant, the world's largest bicycle manufacturer, has chosen PROA to develop its online and offline corporate communication strategy in Spain to boost the visibility and notoriety of its products through the reinforcement of existing communication channels. The new scenario caused by the pandemic means that the [...]
-- "We are a boutique company with a multi-sectoral client portfolio".
The managing partners of PROA, Lucía Casanueva and Valvanuz Serna Ruiz, took part in an interview for mujeremprendedora on the occasion of the presentation of the company's new strategic positioning and visual identity. Could you tell us about PROA? PROA was founded in 2009 after the managing partners of the consultancy were working on a new strategic [...]