News

Proa Colaboración collaborates with "Gotas para la vida", the charity dinner of the Emalaikat Foundation on World Water Day

The next day, March 22, will take place, on the occasion of the celebration of World Water Day, the charity dinner Gotas para la vida. This meeting organised by the Emalaikat Foundation will take place in the restaurant El invernadero de los Peñotes and will have the collaboration of Proa Comunicación as a benefactor company.

Water is an essential element of sustainable development. Water resources, and the range of services they provide, play a key role in reducing poverty, economic growth and environmental sustainability. Water promotes the wellbeing of the population and inclusive growth, and has a positive impact on the lives of billions of people, by influencing issues that affect food and energy security, human health and the environment.

For all these reasons, for years the United Nations has celebrated World Water Day every March 22, to warn of the need to bring water to the most needy. The Emalaikat Foundation's priority is to bring water to Africa; Every year they celebrate World Water Day with the campaign "Drops for life", with the funds raised to be used to build a well in Turkana.

The campaign "Drops for life" is also an exceptional occasion to learn first-hand about the work carried out by the missionaries of the Community of St. Paul the Apostle and the Emalaikat Foundation in Africa, where they have built, together with the local communities, more than 200 dams and rafts and 190 wells in addition to promoting numerous actions for access to drinking water and basic sanitation. "Drops for life" is also a tribute to them and share this day with them to water many lives together.

If you want to attend the "Drops for life" register through the following web page:

Drops for Life Charity Dinner (World Water Day 22 March 2018)

 

 

The Alicia Koplowitz Foundation presents its 14th Jornadas Científicas (Scientific Conference) at Proa Comunicación's Headquarters

On Wednesday July 10, at the headquarters of Proa Comunicación, the Alicia Koplowitz Foundation held the press conference for its 14th Scientific Conference, which will be held on October 24 and 25 of this year at the Auditorio Castellana 33 de la Mutua Madrileña. María Concepción Guisasola, doctor of Medicine...

Proa Comunicación organises the I National Congress of Resilience

Proa Comunicación organised the I Congreso Nacional de Resiliencia (First National Resilience Conference) that will take place November 14 at the Fundación Areces in Madrid. It will last for two days and was launched by the Spanish Institute of Resilience (IER), an organisation whose mission is to promote resilience in...

Keys for banks to improve their reputation

The latest scandals involving major banks as reported in the press - the illegal wiretapping ordered by the former chairman of BBVA, the failed appointment of the CEO of Santander, or the lawsuits filed by investors who have lost their money in shares or mandatory convertible bonds of Banco Popular - continue to put...

Lourdes Garzón: "Digital transformation is more complicated for paper magazines".

In this video, Lourdes Garzón analyses the current situation of journalism and the media in an environment of change and important challenges for information professionals. In addition to the role of technologies and digital platforms, Garzón addresses the phenomenon of fake news and the...

What was a crisis like?

No one today doubts that we are going through a turbulent time marked by the uncertainty generated by constant technological evolution. It seems that the only certainty we have left is the classic adage that change is the only thing that is permanent. In the field of corporate communication, these exceptional times generate...

Pierre Giacometti: "transformation is a communicative context of opportunities".

As part of its series of conferences 'New challenges, new answers', Deusto Business School and Madrid Foro Empresarial presented Pierre Giacometti (Nicolas Sarkozy's former communications advisor), who presented the main conclusions of his study: 'Companies facing the challenge of transformation: How do teams experience it, how do they...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.