News

PROA collaborates in the organisation and promotion of the Spanish Snowshoeing Championship

Proa Comunicación supports the organisation and promotion of the Spanish Snowshoeing Championship, which will take place on March 7th at Fuente Dé Cable Car in the region of Liébana within the Picos de Europa National Park.

The race for the national snowshoeing title, organised by Xtreme PeaksThe event has counted with the support of the FEDME (Spanish Federation of Mountain Sports and Climbing) to develop the Spanish Snowshoeing Championship during the three years prior to the world championship and these last two years again such a recognized national organization puts its hopes in Picos de Europa to achieve an exceptional competition.

The competition will bring together 120 athletes while the night racquetball could reach 400 participants as last year coinciding again this year with the full moon. The night racquet race, as well as the competition, will take place in the surroundings of the Lagos de Lloroza and the Canal de San Luis. To be able to carry out this unparalleled experience, the Fuente Dé Cable Car will be open during extra hours to be able to go up and down to all the participants who want to live this show in an incomparable environment.

For the race, the route will consist in 8.5 kilometers and +400m of unevenness. Anyone can enroll, because there is no ranking required to participate. The non-competitive night racquetball will consist of 4.5 kilometers bringing together a large number of winter sports enthusiasts for whom many surprises have been prepared.

The winners of the "Woman Forward", supported by Proa Comunicación, talk about equality

Last October, the Woman Forward Foundation, directed by Miriam Izquierdo, presented its Woman Forward Awards for "Corporate Governance and Gender Diversity". One of the awards, which recognized the career of the athlete Theresa Zabell, was presented by Lucía Casanueva, managing partner of Proa Comunicación. The event, in which Proa Comunicación...

"The most diverse organisations have a competitive advantage in their markets".

"The most diverse organisations have a competitive advantage in their markets", said Mirian Izquierdo, president of the Woman Forward Foundation during the presentation today of the 'Report to promote the creation of value and equality in companies: proposals to move forward', which was supported by...

Professional and public person -- Confidential

Communication of disputes
HOW TO RESTORE A DAMAGED REPUTATION IN A COURT CASE...

-- Myriam Gómez, appointed Financial Communication Manager at PROA

PROA, a communications and reputation management consultancy, strengthens its team with the incorporation of Myriam Gómez as director of Financial Communication inside the firm. With a degree in Economics and Business from CUNEF, Myriam is an expert in communication and corporate reputation and has more than 20 years of professional...

PROA Report -- US Elections 2020

The presidential elections are filled with uncertainty following the first results. PROA analyses the context and how the victory of the Republican or Democrat will affect the future of Spain. DOWNLOAD

...

How to manage sponsorship to enhance reputation

Pablo De Villota, Director of the Sports & Entertainment Area at PROA Comunicación, explains why sponsorship is important to improve reputation nowadays, how a sponsorship action should be developed and what is the role of ambassadors in a sponsorship action. "Sponsorship is...

More conversations, more ideas, more PROA.
Follow us on our networks.

Receive ideas with criteria

Every week we share reflections, trends and the key aspects of about reputation, strategic communication, public affairs and innovation. Content designed for professionals who value information with diligence and perspective.