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The leadership we learned from our parents

This summer I had to say goodbye to my father. He left quietly, as he liked, after a long and full life. And although his absence hurts and will hurt, I am left with the feeling of pride for having had such a father, and the privilege of having been his daughter. I am also left with the legacy of a generation that taught us more than, perhaps, they ever imagined.

Those of us who are now in our fifties, and are at the head of companies, teams and projects, grew up with fathers who marked us with their example more than with their words. Men who knew austerity, the value of things, who gave themselves to their families and faced effort as a natural part of life. Fathers who, without speaking of leadership, led us.

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Source: Executives and Companies

PROA Comunicacion signs strategic alliance with Brand Dawson to strengthen its digital marketing capabilities

The communications and public affairs consultancy PROA Comunicación has announced the signing of a strategic alliance with the agency Brand Dawson to strengthen its digital marketing capabilities focused on reputation management and positioning of its clients in the market. Through this alliance, PROA Comunicación will develop an area of digital...

Yago de la Cierva: "Crises affect all companies, not only badly managed ones".

"Crises affect all companies, not just poorly managed ones", warned Yago de la Cierva, Professor of Corporate Communication and Crisis Management at IESE Business School, during his speech at the Proa Observatory, held at Degussa's headquarters. Professor De la Cierva spoke about the...

-- PROA expands its management team with the incorporation of Julia Montoro

PROA, a communications and reputation management consultancy, has announced the incorporation of Julia Montoro as director. The reinforcement of its management team responds to its continued commitment to provide a strategic senior service to clients and its brand projection in the market. Julia Montoro...

What to consider for a media interview --

Appearing in the media continues to be one of the main ways of publicising a company or brand and reaching a wide audience. The ways of appearing in the media are varied, through a press release, an interview, advertising... formats in which the control capacity of the media varies...

The Dircom is not the one who tells the good, hides the bad and exaggerates the average, but the one who influences the behaviour of organisations.

At the end of September, the Training Conference: Journalism and Good Corporate Governance, an event organised by the Faculty of Communication and the Observatory for Responsible Media and Information, was held at the University of Navarra's postgraduate headquarters in Madrid. One of the sessions was in charge of...

Keys for banks to improve their reputation

The latest scandals involving major banks as reported in the press - the illegal wiretapping ordered by the former chairman of BBVA, the failed appointment of the CEO of Santander, or the lawsuits filed by investors who have lost their money in shares or mandatory convertible bonds of Banco Popular - continue to put...

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The leadership we learned from our parents

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