PROA, official communications consultant for the Vargas Llosa Chair and the International Foundation for Freedom
PROA, a communications and reputation management consultancy, has signed a collaboration agreement by which it becomes the official communications consultant of the Vargas Llosa Chair and the International Freedom Foundation (FIL). The agreement is based on the great interest that the signatories have in the communication [...]
PROA manages the communication of the exhibition 'In the light of the garden. Sorolla-Vicente'.
The exhibition 'In the light of the garden. Sorolla - Vicente' at the Esteban Vicente Museum of Contemporary Art in Segovia. An exhibition that has counted on PROA for the management of its communication and that had in this act of premiere its main event. A day in which [...]
-- PROA and the President of the Spanish Atlantic Association analyse the present and future of NATO and the current geopolitical situation.
Coinciding with the NATO Summit in Spain (29-30 June 2022), PROA has interviewed the president of the Spanish Atlantic Association (AAE), Adolfo Menéndez. Together with the managing partner, Lucía Casanueva, they have analysed in an informative meeting organised at the Centro Superior de Estudios de la Defensa Nacional (CESEDEN) the present and [...]
-- Óscar Veloso joins communications consultancy PROA as a director
PROA, a communications and reputation management consultancy, announces the expansion of its team with the incorporation of Óscar Veloso as account director. PROA continues to grow with senior professionals to offer a differentiated consultancy service to its clients. Óscar Veloso specialises in corporate communications and reputation. Prior to joining [...]
PROA sponsors Solintal Sailing Team in the J80 Spanish Cup
The Solintal Sailing Team, with the sporting sponsorship of PROA, has achieved the fifth position in the J80 Spanish Sailing Cup held in Santander last weekend. Immersed in the International Sailing Week City of Santander, the communication consultancy has joined this regatta team, two-time World Champion, [...]
Javier Eizaguirre -- Sailing the seas of trust
"Good sailors are forged in rough waters not in dry harbour..." "87% of employees are disengaged" (Oxford Economics' Workforce of 2020) Other sources raise this figure even higher... In Europe and Spain it is close to 90% and 93% respectively" (Gallup's State of the Global Workplace 2017) "Misinformation fuels disengagement [....]
PROA manages the communication of the event 'Better companies, better democracy' of the think tank Ethosfera.
Last Thursday, June 2, Ethosfera organised the event 'Better companies, better democracy' in which it presented its report 'Five ethical debates for the future of Spain'. An event that counted with the collaboration of PROA for the management of communication and its digital strategy. Held at the Círculo de Bellas [...]
ETSIN chooses PROA for the production of its 250th anniversary video
PROA has produced and edited the commemorative video of the 250th anniversary of the School of Naval Engineering of the Polytechnic University of Madrid. In just four minutes, the recording summarises the history of the School, a national and international reference in the training of professionals in Naval and Oceanic Engineering, since its foundation in [...]
-- PROA incorporates María Segimón to its Advisory Council
PROA, a communications and reputation management consultancy, has incorporated María Segimón de Manzanos to its Advisory Board. The lawyer has more than three decades of professional practice and will bring to PROA her experience in the world of business and corporate governance. María Segimón is a lawyer and [...]
-- Parallel trial set for sentencing
The business world still thinks of court reporting as something alien to the business world, perhaps as something that is not part of current affairs and politics. However, the reality is that well-managed litigation reporting has become a key aspect of a company's reputation. An increasing number of media [...]
-- Octopia entrusts PROA with the communication of its entry into the Spanish market.
The international company Octopia, a marketplace solutions platform, has entrusted PROA to establish its strategic communication plan for its entry into the Spanish market. The consultancy firm will work on generating brand awareness, positioning and relevance of both the company and its CEO and executives. To this end, PROA will help to position [...]
Pablo de Villota -- Estrella Galicia and Ferrari, when sponsorship is an example of less is more (much more)
In general, there is still a lot of education and work to be done in Spain so that many marketing departments in our country value the advantages of sports sponsorship compared to other tools in the marketing mix. Unfortunately, it is common to see that when things are going badly, the first thing to be cut is sponsorship, for example [...]