Howden Iberia trusts in PROA to strengthen its communication
Insurance broker Howden Iberia has hired PROA to develop and execute its communication strategy. The consultancy firm will work on improving the company's positioning and relevance. To this end, PROA will focus on two aspects: on the one hand, it will help to position the brand's reputational image among the main insurance brokers [...]
Dr. José Antonio Rodríguez Piedrabuena -- Interview with Dr. Remigio Vela Navarrete
Interviewed by Dr. Rodríguez Piedrabuena, Dr. Remigio Vela Navarrete, physician, doctor and professor specialising in urology and renal transplantation, talks about the possibility that prostate adenoma can end in cancer and the different treatments that exist to solve it. This video may be reproduced whenever PROA is mentioned as a partner.
-- The Tokyo Olympics or the missed digital opportunity?
It came as no great surprise to hear the news that the Tokyo Olympics will finally be held without spectator attendance in the stadiums. The state of emergency due to the coronavirus has continued to spread in the Japanese capital, as well as in three other major prefectures, and cases appear to be continuing to increase.
-- Victoria Plantalamor: "Running a family business is not about power, it's about responsibility".
PROA interviews the president of the Family Business Association of Madrid, Victoria Plantalamor, on the current situation of family businesses. This VIDEO may be reproduced provided that PROA is credited as the original source.
-- Mergers and acquisitions: communication as a success factor
The task of communication in M&A processes is demanding. It is not uncommon for these projects to fail due to insufficient or poorly prepared communication. Anyone who wants to have a significant influence on the prospects of a successful merger needs a well thought-out and professionally designed communication strategy from the very beginning.
-- Ofelia Tejerina: "99% of companies are exposed to cyber-attacks".
PROA interviews lawyer and president of the Asociación de Internautas, Ofelia Tejerina, on cybersecurity in companies. This VIDEO may be reproduced provided that PROA is credited as the original source.
-- Iberdrola, Villarejo and the Linares police: the two-fold dimension of the judicial investigation
For some time now, judicial investigations involving well-known persons or entities have been conducted in parallel. On the one hand, the criminal trial. On the other, the media. The former clearly affects the latter, as was made clear last Friday by the president of the National Commission of the Spanish National [...]
UNE relies on PROA to strengthen its communication strategy
The Spanish Association for Standardisation, UNE, has placed its trust in PROA for the development and execution of its communication strategy. The consultancy firm will work on improving the positioning and relevance of the association. To do so, PROA will focus on two aspects: on the one hand, it will promote the relevance of the normative activity and its importance in the [...]
--Alfonso Sánchez-Tabernero: "The greatest risk to journalistic ethics is laziness".
When he was a child, Alfonso Sánchez-Tabernero (Salamanca, 1961) did not know - like anyone else - what it was like to be a rector, although his great-grandfather and great-great-grandfather had already directed the University of Salamanca. He dreamed of being a bullfighter, a footballer or a fireman, and when he arrived at the university he never thought of leading an educational institution. His arrival at the rectorate happened [...].
-- Luis Gutiérrez: "A person with a will is a free person".
PROA interviews psychiatrist Luis Gutiérrez Rojas on the psychological impact of COVID-19, team management in times of uncertainty and new opportunities after the storm. This VIDEO may be reproduced provided that PROA is credited as the original source.
--PROA incorporates Pablo Gasull as a consultant
PROA maintains its course and expands its team with the incorporation of Pablo Gasull as a consultant. The aim of the consultancy firm is to continue with its growth strategy and create a team with a multidisciplinary approach. Gasull began his professional career collaborating with Audacity Partners on various communication strategies for investment funds [...]
-- Víctor Valentín: "Now is the time to reinforce the crime of glorification".
PROA interviews Víctor Valentín, vice-president of the association Dignity and Justice and expert in anti-terrorism issues on the situation of ETA prisoners, the escape of terrorists and crimes of glorification. This VIDEO may be reproduced as long as PROA is mentioned as the original source.