—— The “Instituto Palacios” for women’s health and medicine chooses PROA to execute its communication strategy
The ‘Instituto Palacios’, a private reference center specialized in women’s health and medicine, places its trust in PROA for the management and development of its communication strategy. Founded 30 years ago, the ‘Instituto Palacios’ is directed by Dr. Santiago Palacios, also president of the Spanish private gynecology section and the Hispanic Osteoporosis Foundation, he is […]
—— Myriam Gómez, appointed Financial Communication Manager at PROA
PROA, a communications and reputation management consultancy, strengthens its team with the incorporation of Myriam Gómez as director of Financial Communication inside the firm. With a degree in Economics and Business from CUNEF, Myriam is an expert in communication and corporate reputation and has more than 20 years of professional experience in positions of responsibility […]
—— Activa Global Flexible SICAV relies on PROA to manage its communication strategy
Activa Global Flexible SICAV, a Collective Investment institution registered with the National Securities Market Commission, has chosen PROA to provide specialized financial communication services, in order to strengthen its position in the Spanish market, in the investor segment institutional, UHNWI and HNWI. The managers of Activa Global Flexible SICAV invest mainly in Spanish and European […]
—— REINFORCE, a consultancy firm in Human Resources strategy and solutions, chooses PROA for the management of its communication
REINFORCE ADVISORS GROUP, a firm founded in 2009 by a group of managers with recognised experience in people management, has entrusted PROA with the development of its communication strategy. The firm provides its services directly through a senior team that guarantees value-added advice and a practical and highly executive approach, always oriented towards the creation […]
Jorge Freire —— The imitative radiance
The family gets together to celebrate Grandpa’s birthday. A woman overcomes her sister’s apocryphalism and gathers her in a tight embrace. The uncle makes his teenage nephew drink from his glass, arguing that he “knows a lot about this”. Children and grandchildren crowd around the table like chicks in a nest. A cluster of vocal […]
Mario Garcés —— Transition
The author denounces a general cause against the spirit of the Transition at the hands of a left that, he claims, uses a manipulated historical memory I am convinced that more than half of the new thinkers who think about Martin Villa’s role in the Transition and the events for which he is being judged […]
Seminario APD – PROA —— Storytelling and Storywriting: How to create business value stories in the face of the COVID
In the business world, the hardest thing is to get attention. There are too many competitors and too much information. Emails are routine and distant. Documents are difficult to understand. Articles for in-house magazines are clichés. And even Powerpoint contents are boring. And what is worse, we do not even know how to order our […]
—— “We are a boutique company with a multi-sector client base”
The managing partners of PROA, Lucía Casanueva and Valvanuz Serna Ruiz, have participated in an interview for women entrepreneurs on the occasion of the presentation of the new strategic positioning and visual identity of the company. Could you tell us about PROA? PROA was founded in 2009 after the managing partners of the consultancy worked […]
—— Ana Pastor inaugurates the first post-COVID PROA Observatory
Ana Pastor, vice-president of the Congress of Deputies and spokesperson for the PP in the Commission for Reconstruction, inaugurated the first post-COVID PROA Observatory on Thursday 23 July with a talk on the activity and results of the aforementioned commission, whose documents were submitted to a vote the day before in the Lower House. The […]
PROA develops the Marqués del Atrio Group’s online store
PROA Comunicación has developed the online shop of the Marqués del Atrio Group, a winery group from La Rioja owned by the Rivero family. Thanks to this development, completed in less than a week, the group’s corporate website allows them to sell their wines directly to all consumers. Thus, the wines of Bodegas Marqués del […]